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Gender Color Preference

I've Got Those Evidentiary Blues (and Pinks)

Dr. Anne Fausto-Sterling | Posted 10.30.2012 | Science
Dr. Anne Fausto-Sterling

The facts that the pink/blue gender distinction is historically new and not universal would seem to put the kibosh on the idea that gendered color preference is innate. But at least one psychologist has questioned the historical evidence.