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Voluntary Media

Jeff Jarvis | Posted 05.03.2013 | Media
Jeff Jarvis

Two important but too-unsung women in media met at an idea this week: that media and advertising are becoming voluntary. Just as it becomes difficult to force people to pay for content, which is no longer scarce, it also becomes impossible to force them to see advertising.

Gerry Smith

Google Still Searching for Answers To Its 'Mobile Problem'

HuffingtonPost.com | Gerry Smith | Posted 10.19.2012 | Technology

About 1.3 million Google Android devices are activated every day. But while Google's mobile business is booming, it is still looking for a way to g...

Why EU Antitrust Focus on Google and Data Portability Matters -- and Why It's Probably Not Enough

Nathan Newman | Posted 07.22.2012 | Business
Nathan Newman

The four main concerns the EU has with Google include ones regularly discussed in the media, but it also includes more specific concerns about how it deals with advertisers.

Facebook Ads vs. Google Ads (Infographic)

The Huffington Post | Ron Dicker | Posted 05.18.2012 | Business

Comparing the advertising power of Facebook, the world's biggest social network, to Google, the world's biggest search engine, strikes us as a little ...

WATCH: 60 Seconds of Social Media

Shawn Amos | Posted 07.14.2012 | Technology
Shawn Amos

It seems like most everyone agrees that the days of flashy, intrusive banner ads are over. So what does that mean for the future of Internet marketing?

Google Admits Profiting From Illegal Ads

BBC News | Adrian Goldberg | Posted 01.10.2012 | Technology

Google is profiting from ads for illegal products generated by its flagship automated advertising system, the BBC has found. ...

Google Rejects, Then Approves, Anti-Google Ads

CNET News | Posted 05.25.2011 | Technology

After initially rejecting three AdWords ads submitted by a major critic of its policies, Google has now approved the ads after the advertiser complain...

What Big Brands Are Spending On Google

Digital | Michael Learmonth | Posted 05.25.2011 | Technology

In two months, BP went from spending very little on search advertising -- about $57,000 a month -- to becoming one of Google's top advertisers, droppi...

Google's Pizza Ad: Man Repeats Word For 10 Minutes (VIDEO)

The Huffington Post | Craig Kanalley | Posted 05.25.2011 | Technology

There was once a time when advertising by Google was rare. Then came the Super Bowl ad. Now this. In "Pizza," Google demonstrates what interactive ...

"Find a Chinese Wife Now," Thanks to Ads by Google

Deanna Fei | Posted 05.25.2011 | Books
Deanna Fei

After I wrote my first blog post here, I felt a certain sense of satisfaction. I felt like I'd excavated something difficult about ethnicity and gender and literature and identity. Imagine my shock when I saw the ads by Google.

Is YouTube the Successor to Television -- Or to LIFE Magazine?

Dan Schiller | Posted 05.25.2011 | Media
Dan Schiller

YouTube's content may render it less like commercial TV than like a prior icon of our common culture, Life Magazine -- which failed as a weekly late in 1972.

Google, China, and 1984

Andrew Rosen | Posted 05.25.2011 | Technology
Andrew Rosen

In having made an attack on Google, China may have forced the US to address whether it must counter the Chinese threat by engaging in, if not actively protecting, the psychographic data of Americans using the web.

Google Click Fraud: Company Faces The 'Slickest' Fraud Yet

forbes.com | Posted 05.25.2011 | Technology

Click fraud, that perpetual bane of online advertisers, is usually hard to detect in the moment, but easy to spot after the fact. That's because, unli...

Never Mind Google Streetview... We Need Google "Heat" View

Gavin D. J. Harper | Posted 05.25.2011 | Green
Gavin D. J. Harper

Google, you've developed a fantastic and sophisticated engine for processing imagery; can we please borrow it to save the world?

Five Tips for Using the Social Web for Free Marketing

Lawrence Coburn | Posted 05.25.2011 | Business
Lawrence Coburn

Here are five easy, cost effective things you can do to leverage the social web to drive exposure, customers, and revenue.

Googling Joe the Plumber

Christina Bellantoni | Posted 05.25.2011 | Politics
Christina Bellantoni

First published at WashingtonTimes.com Joe the Plumber came up in tonight's debate at least 23 times.   So naturally, reporters who haven't alre...

Google's Diversification Forces It To Play Nice With Ad Agencies

Posted 05.25.2011 | Business

During the last year, Google has built a 40-person group that is charged with courting agencies, trying to persuade them that their clients should buy...

What Do Advertisers Want? "Spot Runner" Knows

Jerry Weinstein | Posted 05.25.2011 | Business
Jerry Weinstein

If Spot Runner has evolved to much more than an agency cutting local ads for local businesses, this emphasis still remains core to its mission.

Google Expands Reach, Offers Tool To Measure Web Hits

The Wall Street Journal | EMILY STEEL | Posted 05.25.2011 | Business

As soon as Tuesday, Google plans to unveil a new service that measures Internet use, according to advertising executives who have been briefed on it. ...

Ad Execs Threatened By Web

The New York Times | ERIC PFANNER | Posted 05.25.2011 | Business

The growing advertising ambitions of technology powerhouses like Google and Microsoft are creating alarm in the executive suites of ad agencies. At a...

Obama Runs Up A Million Dollar Google Bill

Silicon Alley Insider | Michael Learmonth | Posted 05.25.2011 | Media

The Obama campaign dumped $1 million into advertising on Google (GOOG) in February, more than six times the campaign's entire online ad spend for Janu...

Google Skimps On Own Advertising

AP | Michael Liedtke | Posted 05.25.2011 | Business

Like a gourmet chef who rarely eats out, Google Inc. feeds advertising services to hordes of other businesses while skimping on its own marketing. Th...

Google To Allow In-Network Advertisers To Post Select YouTube Videos

New York Times | Miguel Helft | Posted 05.25.2011 | Media

Google is taking the first steps toward turning its powerful advertising network, which places ads on hundreds of thousands of Internet sites, into a ...