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Goruck

A Community's Tough Love

Matt Browner Hamlin | Posted 07.22.2012 | Impact
Matt Browner Hamlin

As a relatively new member of the GORUCK Tough community, I've found the willingness of its members to support each other and the causes we believe in to be rewarding in a way I never expected.

Becoming GORUCK Tough

Matt Browner Hamlin | Posted 04.24.2012 | Business
Matt Browner Hamlin

The fine folks of GORUCK like to say that anyone can do the Challenge, that it's more mental than physical. This is certainly true, but I'm glad that I didn't do my Challenge on the day I signed up.

The GORUCK Challenge: Bringing People Together Under Really Big Logs

Matt Browner Hamlin | Posted 04.02.2012 | Business
Matt Browner Hamlin

As more and more people turn away from marathons and triathlons to more extreme obstacle races, expect the GORUCK Challenge to keep growing, as individuals seek to test themselves not just as athletes, but as team members and leaders.

GORUCK: The Most Passionate Brand Following in the World

Matt Browner Hamlin | Posted 02.19.2012 | Small Business
Matt Browner Hamlin

Jason McCarthy, a former Green Beret and the founder of the rucksack company GORUCK, says a lot of things that command your attention. But when he speaks about his company's growth in the last year, my ears really pick up.