It's well known now that baby boomers hold 70 percent of the U.S. wealth and will be inheriting trillions in the next 20 years. However, who are the other marketing groups that make up our 312 million Americans?
Sunday, September 9th was National Grandparents Day and September is National Grandparents Month. I thought everybody should know because like many I tend to get involved in the struggles of everyday life and forget those that are most important to me.
There are more grandparents than ever, and more of them are directly caring for their grandchildren than at any time in our recent history. And yet -- no parades, no telethons, not even a zero-down, interest-free auto sale.
I'm sitting downstairs feeling useless while my daughter-in-law and her mother scurry about, attending to the new baby girl. I have been a grandmother for five days, and this is my first taste of Mother of the Father Syndrome.