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Greenwashing

Seeking Sustainability

Ralph Nader | Posted 05.10.2013 | Green
Ralph Nader

There's little to debate about the enormous impact our commercial culture has had on our planet. But there is much to debate about how our culture of excess consumerism and materialism can be transitioned into one of more efficient restraint and responsibility.

Connecting the Dots Between Envelopes and Clearcuts: New Company Announcements in ForestEthics' Campaign Against SFI Greenwash

Kristi Chester Vance | Posted 04.30.2013 | Green
Kristi Chester Vance

This week Office Depot, Southwest Airlines, Cricket Communications, and Hewlett-Packard joined the growing market trend against the logging industry's greenwash program, The 'Sustainable Forestry Initiative' (SFI).

Reduce, Reuse, Rebrand? Coca-Cola and Chicago Team Up to Greenwash

Anna Lappe | Posted 05.06.2013 | Green
Anna Lappe

What if you woke up one morning to learn that your community had become enlisted to advertise for Coca-Cola? You didn't have a choice. People in neighborhoods across your city were told the same thing. That's basically what happened in the city of Chicago.

If You Can't Beat Them, Try to Silence Them With Lawyers: Really, SFI?

Todd Paglia | Posted 04.22.2013 | Green
Todd Paglia

Sustainable Forestry Initiative is the best greenwashing that money can buy. That's why so many companies have dropped the SFI label and it's also why the premier green building system, LEED, has refused SFI's many attempts to make SFI certified lumber eligible for LEED green building points.

Even Environmental Groups Can Greenwash

Wenonah Hauter | Posted 03.27.2013 | Green
Wenonah Hauter

Allowing large factory farms and other industrial agricultural operations to sell pollution credits to other sources doesn't reduce the overall amounts of poisons polluting our air and invading our watersheds, including the Chesapeake Bay.

Voluntary Standards Don't Make Fracking Safe

J. Mijin Cha | Posted 03.22.2013 | Green
J. Mijin Cha

The Center's efforts don't really change whether fracking can be done safely. What happens to fracking operators that aren't certified or who violate a performance standard?

Sustainability Is Trite

Anca Novacovici | Posted 03.10.2013 | Business
Anca Novacovici

Sustainability is a starting point. As a concept it is extremely relevant in our world today and it is by no means trite in that sense. But dialogue about sustainability is crucial to raising awareness and spurring action, and key to transforming our current situation.

The Bio-massacre Marches On

Jeff Gibbs | Posted 01.13.2013 | Green
Jeff Gibbs

I am tired of being told in private that green groups are against biomass, only to find biomass plant after biomass plant subsidized in the name of green energy, and now disguised as "combined heat and power" or merely tossed into existing coal plants.

Behind the Label: The Ideologies Behind The Lululemon Manifesto

Jessica Marati | Posted 11.28.2012 | Style
Jessica Marati

If I'm going to spend $68 on a sports bra, my money is better spent with a company that authentically embodies the values it promotes.

Eco Etiquette: 4 Things I've Learned

Jennifer Grayson | Posted 10.22.2012 | Green
Jennifer Grayson

Send all your eco-inquiries to Jennifer Grayson at eco.etiquette@gmail.com. Questions may be edited for length and clarity. Well, my greenies, Miss E...

The Bully and the Business Man

Monika Mitchell | Posted 10.03.2012 | Business
Monika Mitchell

How much human misery and suffering will it take before we finally come together as citizens and incorporate a higher moral ethic into the pursuit of profit once and for all?

We Can't Put a Price on Nature

Wenonah Hauter | Posted 09.23.2012 | Green
Wenonah Hauter

The so-called "green economy," which governments, business leaders, and some environmental organizations touted at last month's summit in Rio de Janeiro, is actually a greenwashed economy.

Why Changing Your Lightbulbs Won't Save the Planet

Annie Leonard | Posted 09.16.2012 | Green
Annie Leonard

We need a big idea of how things could be better -- a morally compelling, ecologically sustainable and socially just idea that will not just make things a little better for a few, but a lot better for everyone. And we need to get active.

What Your Windows Aren't Telling You

The Huffington Post | Catherine New | Posted 07.02.2012 | Home

For advertisers, it's a sneaky trick to get you to buy their products. For consumers, it's called deception. The two key words savvy shoppers need...

Message From Mama Earth: Stay Off the Lawn Chemicals

Dr. Gary Ginsberg | Posted 06.24.2012 | Green
Dr. Gary Ginsberg

The "junkie" lawn may push up healthy-looking grass, but looks can be deceiving.

Sharon Silke Carty

Five Greenwashed Car Ads That Make You Feel Good To Pollute

HuffingtonPost.com | Sharon Silke Carty | Posted 04.20.2012 | Business

Despite all the hype about fuel efficient cars and the future of alternative fuels, there are few things more harmful to the environment than cars. ...

"Making It Right" After BP Oil Disaster Is Up to Us - Not BP

Riki Ott | Posted 06.20.2012 | Green
Riki Ott

Two years after the BP oil disaster, I ask for people to help make it right -- in the Gulf and across the country. We have the power to stop BP and the federal government from doing more harm. It is time to exercise our power in our communities.

Skepticism of Green Marketing -- Big Trouble When Addressing Latinos

Graciela Tiscareno-Sato | Posted 06.17.2012 | Green
Graciela Tiscareno-Sato

The American Latino consumer community is a highly skeptical community, generally speaking, but one with deep cultural connections to the earth, to creative reuse and to conservation.

Behind the Label: H&M's Conscious Collection

Jessica Marati | Posted 04.08.2012 | Green
Jessica Marati

H&M's steps toward sustainability are certainly laudable. However, it's undeniable that H&M's fast fashion model is in itself wildly unsustainable.

Bonnie Christian

PHOTOS: Frito-Lay, Other Companies Going Green

HuffingtonPost.com | Bonnie Christian | Posted 12.14.2011 | Green

Big companies are discovering that going green does not just mean saving trees, but dollar bills, too. By becoming more sustainable, they are increasi...

WATCH: Questionable 'Green' Ads

Posted 12.03.2011 | Green

Maintaining effective public relations and a positive image with the public are important parts of doing business. But for some companies, this task c...

New Ads: Clean Cars or a Trip to the Greenwash?

Bill Chameides | Posted 11.30.2011 | Green
Bill Chameides

Advertising could be considered an art of grand hyperbole, but are new car ads the latest brushstrokes on this fanciful canvas or truthful commentary on how far down the road car companies have come to lower pollution?

Hanging The Logging Industry's Greenwash Out To Dry

Todd Paglia | Posted 11.20.2011 | Green
Todd Paglia

It's time to move beyond fake eco-labels and make real change happen in our forests and everywhere else.

Greenwashing Hydropower

Peter Bosshard | Posted 08.16.2011 | Green
Peter Bosshard

Hydropower projects need to be based on a balanced assessment of all available options, the full participation of affected communities, strict social and environmental guidelines, and public oversight.

Greenwashing: Electric Cars and Innovation Stalled

Robert F. Brands | Posted 08.14.2011 | Green
Robert F. Brands

The key issue for any concerned consumer is: Where's the power coming from? Most electricity in the U.S. comes from nuclear facilities or power plants that burn coal or fossil fuels.