Did You Make Your Customers Smarter Today?
Read More:
Starbucks Branding,
Success of Starbucks,
Nike Skateboarding,
Nike,
Wieden Kennedy Starbucks Ad,
Starbucks,
Dunkin Donuts,
Branding,
Marketing,
Success of Top Brands,
Howard Schulz,
Brand Loyalty,
Brand Marketing,
Mcdonalds,
Business News
The best brands are waking up to the fact that the way to establish an enduring connection with customers is not to push their own stuff, but to introduce them to new things, make them smarter, help them feel more connected to the front edge of culture.


Polly LaBarre | Posted 11.19.2007 | Business