If the cover intrigues potential readers, they'll read the product description and the sample pages. And that's where you'll hook them. From there, if your book lives up to the promise the cover made, your reader will make the journey from interested stranger to avid fan.
Good news: according to Goodreads, the largest online book recommendation website, roughly 6 million books are discovered on the site per month. Now the bad news: The burden of discovery remains completely on self-published authors.
There's a lot of buzz right now about Amazon's Matchbook Program. But only one traditional publishing house is willing to try it -- and only on a limited basis. So, where does that leave indie authors, who are wondering whether or not they should jump in?
The best part of the publishing industry today is that we have a choice. That's something that didn't really exist even five years ago. Choose which road to publication fits you and your goals best, and go for it.
Do you believe reviews? A majority of us don't, but more often than not we believed the consumer reviews. Not so much anymore, especially now when reviews can be bought, or in some cases, simply faked.
The truth is, Sue Grafton never had to compete in a market driven by celebrity, pop culture, and social media connections. I doubt that, if submitted under a pseudonym, her initial works would be met with the same reception today.
From writing through production, I was done in two months. That included having the book professionally edited and copy-edited, getting a cover designed, my own proofreading, and seeing the novella formatted and loaded for Kindle and the Nook.