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Jason Falls

Finally an Enterprise Roadmap for Capturing the Full Power of Social

Kare Anderson | Posted 01.23.2014 | Business
Kare Anderson

Lady Gaga's Little Monsters online community, designed by Backplane, quickly attracted a million unique visitors soon after launching in July 2012. Without relying on Facebook, Lady Gaga is able to host a specific interest, purpose-driven global community.

Spoofing Booze Ads To Sell Liquor

Huffington Post | Alex Leo | Posted 05.25.2011 | Comedy

Jim Beam has recruited comedians to make Web ads spoofing their own commercials for a new ad campaign/contest. Viewers of these videos are encouraged ...