Jeff Benjamin

How Many Friends Would You Give up For a Whopper?

Dr. Irene S. Levine | Posted 02.11.2009 | Style


Dr. Irene S. Levine

Burger King's new marketing campaign -- called the WHOPPER Sacrifice and created by Crispin Porter Bogusky: Delete ten of your Facebook friends and you're rewarded with a coupon for a free Whopper.