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Kraft Foods

Best Public Relations Money Can Buy -- A Guide to Food Industry Front Groups

Michele Simon | Posted 05.16.2013 | Business
Read More: Kraft Foods, Coca-Cola, Politics, Biotechnology, Front Groups, Lobbying, Food Politics, Public Relations, Food, Business News
Michele Simon

With growing concern over the negative impacts of our highly industrialized and overly processed food system, the food industry has a serious public relations problem on its hands. Instead of cleaning up its act, corporate lobbyists are trying to control the public discourse.

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Meet The New Kool-Aid Man

AP | CANDICE CHOI | Posted 04.12.2013 | Business
Read More: Kraft Foods, Kool Aid, Video, Kool Aid Man, Kool Aid Makeover, Kool Aid Personality, Kool Aid Kraft Foods, Business News

NEW YORK -- Kool-Aid is unveiling a new look for its big red mascot Monday, as the powdered drink brand looks to refresh its image and tout a new liqu...

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Ex-Food Exec: Food Industry 'Puts Profits Over Public Health'

Posted 03.17.2013 | Business
Read More: Kraft Foods, Junk Food, Video, Kraft Foods Obesity, Junk Food Ads, Obesity Epidemic, Michael Mudd Kraft, Business News, Michael Mudd, Junk-Food-Industry, Business News

A former food industry executive is turning against his own. Michael Mudd, the ex-vice president of global corporate affairs for Kraft foods, urge...

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Kraft Crafts Big Changes

The Huffington Post | Joe Satran | Posted 02.25.2013 | Business
Read More: Kraft Foods, Kraft, Kraft Cool Whip Frosting, Huffpost Full Plate, Video, Kraft Mio, Mondelez, Planters Peanut Butter With Dried Cherries, New Kraft Foods Products, Mio, Kraft Foods New Products, Kraft Strategy, Business News

Grocery giant Kraft -- which produces staples from Miracle Whip to Kraft Macaroni & Cheese -- has been struggling a bit since it was rent asunder from...

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Former Cisco Executive Shows Executive Women the Value of Networking

Dr. Sasha Galbraith | Posted 12.03.2012 | Business
Read More: Kraft Foods, Women in the Workplace, Mentoring, Women in Business, Female Executives, Pepsi, Yahoo, Xerox, Campbell Soup, Marissa Mayer, Cisco, Impactx, Women Leaders, Women in Tech, Diversity, Networking, Business News
Dr. Sasha Galbraith

Pop quiz: What do IBM, Pepsi-Co, Dupont, Campbell Soup, Xerox and Kraft Foods have in common? They're all led by female CEOs. In fact, with the appointment of Marissa Mayer as CEO and President of Yahoo! in July, women have upped their game on the Fortune 500 list, with 20 female CEOs among the ranks.

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Chief Execs Say Future of Business Depends on Going Green

Neil Parmar | Posted 11.27.2012 | Impact
Read More: Kraft Foods, Bill Clinton, Corporate Sustainability, Irene Rosenfeld, Dow-Jones-Sustainability-Index, Darden Restaurants, Clinton Global Initiative, Puma, Dow Jones, Clarence Otis Jr, Abraaj Capital, Sustainability, Jochen Zeitz, Impactx, Impact News
Neil Parmar

Chief executives of the world's biggest companies have long boasted about going green to help woo more consumers. But some now warn their businesses will only continue to grow if their operations become increasingly sustainable.

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'Deer Urine' Prompted Double-Murder At Kraft Foods Plant

AP | MARYCLAIRE DALE | Posted 11.10.2012 | Crime
Read More: Kraft Foods, Nabisco, Deer Urine, Yvonne Hiller, Deer Urine Double Murder, Yvonne Hiller Murder Trial, Double Murder, Crime News

PHILADELPHIA — A deluded plant worker who thought co-workers were spraying her with toxic chemicals was convicted Monday of two counts of first-...

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Oscar Mayer To Eliminate Cruel Practice

Posted 07.09.2012 | Home
Read More: Oscar Mayer, Kraft Foods, Kraft, Kraft Gestation Crates, Slideexpand, Gestation Crates, Home News

Oscar Mayer, owned by Kraft Foods, has joined the ranks of several other major food companies by pledging to source its pork from suppliers that no lo...

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One Million Moms Condemns Oreo Cookies, Kraft For Gay Pride Support

Posted 06.29.2012 | Gay Voices
Read More: Kraft Foods, Kraft, Video, One Million Moms, Anti-Gay Movement, One Million Moms Oreos, Pride 2012, Oreos, Oreo Gay Pride, Anti-Gay Groups, Slideexpand, Gay Pride, Gay Pride 2012, Oreos Gay Pride, Gay Voices News

In what can only be described as the week's least surprising news, the conservative anti-gay group behind this spring's scrapped JCPenney boycott is n...

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Miracle Whip Ad Mimics Anti-Bullying Campaigns: Too Far?

Posted 06.19.2012 | Home
Read More: Kraft Foods, Kraft, Video, Miracle Whip Ad Campaign, Jeffrey Tambor, Mayonnaise, Keep an Open Mouth, Miracle Whip, Home News

Last year, Miracle Whip launched a controversial contest that centered around the question "How has Miracle Whip affected your relationship?" The priz...

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Tackling Food Insecurity Will Take the G20 and the B20 (and the Rest of us Too!)

Perry Yeatman | Posted 08.15.2012 | World
Read More: Kraft Foods, WEF 2012, Care, g20, Perry Yeatman, World Food Programme, Save the Children, Food Security, World Food Program, b20, World News
Perry Yeatman

We're suggesting an audacious but achievable goal. Here it is in a nutshell: deliver food and nutrition security for all by increasing food production and productivity by 50 percent by 2030.

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Sabrina Siddiqui

Ad Agency For First Lady's Anti-Obesity Campaign Promotes Junk Drink

HuffingtonPost.com | Sabrina Siddiqui | Posted 06.12.2012 | Politics
Read More: Kraft Foods, Walt Disney, White House, Ss+K, Michelle Obama, Video, Lets Move, First Lady, Health, Nutrition, Disney, Capri Sun, Slidepollajax, Politics News

WASHINGTON -- The same advertising agency working to tackle childhood obesity with First Lady Michelle Obama also is collaborating on an ad campaign f...

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Kraft's Biracial Milkbite Stirs Controversy

Jermaine Spradley | Posted 08.08.2012 | Black Voices
Read More: Kraft Foods, Milkbite Race, Video, Milkbite Controversy, Mel the Milkbite, Biracial, Milkbite Racism, Krafts Biracial Milkbite, Race, Slideexpand, Black Voices News
Jermaine Spradley

When you personify an already stereotypical plight and when you do so with the insensitivity that Kraft has, you're treading close to advertising infamy. If they really want to do the right thing, they should pull the the "Mel the MilkBite" campaign in its entirety.

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Kraft's Surprising Move

AP | CANDICE CHOI | Posted 06.08.2012 | Business
Read More: Kraft Foods, Video, Nyse, Nasdaq, Kraft Foods Nyse, Business News, Kraft Foods Inc., New York Stock Exchange, NYSE Euronext, Business News

NEW YORK -- Kraft Foods Inc. is spurning the New York Stock Exchange and moving its stock listing to the Nasdaq, a move the company says will cut cost...

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Melt Down: The Best American Cheeses For Burgers

Posted 08.31.2012 | Taste
Read More: Kraft Foods, American Cheese, Taste Test, Velveeta, Burgers, Shoprite, Cheese, Cheese Singles, American Cheese Singles, Grilled Cheese, Slideexpand, Taste News

A frustrating part of making cheeseburgers is overcooking a nice juicy patty while you wait for the cheese to melt on top. The same can be said for a ...

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Good Luck Pronouncing Kraft's New Name

AP | CANDICE CHOI | Posted 07.21.2012 | Business
Read More: Kraft Foods, Video, Mondelez, Mondelez-Snacks, Business News, Mondelez Global Snack, Mondelez Kraft, Business News

NEW YORK — "MONDEWHAAAAT?" The sarcasm was palpable in the one-word headline that appeared in The New York Post on the day after Kraft Foods re...

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Branded Sponsorship with Stephen Colbert Drives Social Buzz for Wheat Thins

Andy Plesser | Posted 07.15.2012 | Technology
Read More: Mediavest, Kraft Foods, Wheat Thins, Advertising, Comedy Central, Video, Stephen Colbert, Technology News
Andy Plesser

Stephen Colbert's on-air routine taking Wheat Thins and its advertising memo to task in a branded sponsorship earlier this year was deliberate, says ...

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NRA Becomes Toxic When Exposed to Light

Daniel Gross | Posted 06.23.2012 | Politics
Read More: Kraft Foods, Dwayne Wade, George Zimmerman, Congress, American Legislative Exchange Council, Trayvon Martin, Shoot First Laws, Mars, Bill Gates, Sanford, Coke, Pepsi, Nra, Center for Media and Democracy, Bill and Melinda Gates Foundation, Common Cause, Stand Your Ground, Color of Change, Alec, Bill Cosby, McDonald's, Florida, LeBron James, National Rifle Association, Voting Rights, Politics News
Daniel Gross

When exposed to the light, the NRA's agenda becomes toxic. And Americans want nothing to do with those who conspire to bring about the gun lobby's dangerous "guns everywhere" vision they saw played out that February night in Sanford, Florida.

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ALEC Tries Humor as Defense

Bob Edgar | Posted 06.16.2012 | Politics
Read More: Kraft Foods, McDonald's, Coca-Cola, Walmart, American Legislative Exchange Council, Alec, Koch Brothers, Wendy's, Politics News
Bob Edgar

Last week, as tens thousands of Americans voiced our collective outrage at the work of the American Legislative Exchange Council (ALEC), a lobbying front underwritten by these and other major companies, they delivered a side-splitting response.

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Amanda Terkel

Kraft Quits 'Stand Your Ground' Law Backer

HuffingtonPost.com | Amanda Terkel | Posted 04.06.2012 | Politics
Read More: Kraft Foods, Kraft, Video, Stand Your Ground, Alec, American Legislative Exchange Council, Koch Brothers, Kraft Foods Inc., Kraft Alec, Politics News

WASHINGTON -- Under pressure from the advocacy group ColorofChange, Kraft Foods Inc. said Thursday night it would end its support for the American Leg...

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Kraft Foods' New NSFW Name

The Huffington Post | Timothy Stenovec | Posted 06.07.2012 | Home
Read More: Kraft Foods, Kraft Oral Sex, Mondelez in Russian, Mondelez Russia, ?????? ?????, Kraft Russia Oral Sex, Mondelez International, Mondelez Meaning, Kraft, Video, Mondelez, General Motors, Kraft Russia, Advertising, Bugati, Mondelez Global Snack, Home News

Maybe it's time Kraft Foods think about a way to incorporate "from Russia with love" as a new slogan. The company announced on Wednesday that it ha...

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The First Female President Will be a Girl Scout -- I'm Sure!

Perry Yeatman | Posted 04.05.2012 | Women
Read More: Girls, Kraft Foods, Women, Leadership Development, Girl Scouts, Perry Yeatman, Gsusa, Women News
Perry Yeatman

Whatever you may think, this is not just a cookies/camping/crafts movement. This is a leadership and life development movement and it's millions strong.

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Workplace Wellness: Secret Ingredient to Fighting NCDs Based on Report Released at Davos

Perry Yeatman | Posted 03.27.2012 | Healthy Living
Read More: Kraft Foods, Ncds, Workplace-Wellness-Programs, Perry Yeatman, Obesity, Davos, Healthy Living News
Perry Yeatman

Those "cushy" desk jobs, while nice to have, especially during this time of sustained high unemployment, may be slowly doing us in.

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"Sustainable Consumption" Is Not an Oxymoron. It's Not Optional, Either

Perry Yeatman | Posted 03.27.2012 | Impact
Read More: Kraft Foods, Sustainability, Davos, Global Economics, Sustainable Growth, Davos 2012, Developing World, World Economic Forum, Impact News
Perry Yeatman

What are we willing to do to make a difference? 7 billion people can do a lot. I think we just need the right incentives and systems to make doing the "right" thing easier and more affordable.

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Kraft To Lay Off Over A Thousand Workers In Split

Reuters | Posted 03.18.2012 | Business
Read More: Kraft 2012, Kraft Foods, Kraft Layoffs, Video, Kraft 2012 Jobs, Kraft Jobs, North America Kraft, Reuters, Business News

* Job cuts represent about 1.26 percent of total workforce * Grocery unit to cut U.S. management centers from 4 to 2 * B...

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