As Daily Deals Evolve, Startups Look To Solve 'The Groupon Problem'
Consider it the daily-deal gold rush. First, there was Groupon's much-anticipated IPO in early November, which valued the market leader at $12.7 billi...
Consider it the daily-deal gold rush. First, there was Groupon's much-anticipated IPO in early November, which valued the market leader at $12.7 billi...
Seth Priebatsch | Posted 12.20.2011
Never one for subtle movements, Groupon's come out swinging at loyalty. Unfortunately for Groupon, just shouting "loyalty" a bunch of times doesn't make it true. My message to merchants is this: Don't fall for this latest daily deal [Grou]Ponzi scheme.
Seth Priebatsch | Posted 07.10.2011
Loyalty programs are an effective way to reward your most frequent customers. In other words -- you should definitely have one.
Seth Priebatsch | Posted 06.14.2011
Game mechanics are more than just a way to have fun with your customers -- they can also solve real problems. If you're not thinking of your customers as gamers yet, you're missing out on all the fun.
Phil West | Posted 05.25.2011
The next decade, in Priebatsch's view, will be dedicated to the game layer, which will build upon the social network, and give us the potential to meet a number of issues head-on -- including issues that have indeed been created by the formation of the social network.
HuffingtonPost.com | Nate C. Hindman | Posted 11.23.2011