General Mills Canada recognizes that the company doesn't have to denigrate dads to sell a product. This campaign reflects the growing influence of dads as moms' partners in raising children in all aspects of domestic life.
Sometimes exaggerating to the point of absurdity is a way to draw attention to something. And sometimes a story needs no exaggeration at all. It's absurd all on its own. Just take a look at military veterans and their experiences with the VA.
I'm all for humor. I like to laugh, especially at myself. I've seen a lot of commercials in my nearly 15 years with NFI that have used humor to portray fathers in less than a positive light. But this Lowe's commercial is one of the worst I've seen. I don't find it humorous -- not one bit.
Though recent news hasn't been good -- record drought in the Southwest, the precipitous decline of Monarch butterflies, the extermination of top predators that keep our ecosystems healthy -- my recent trip to Australia made me feel more hopeful than in a long time.
Land-use policy is one of the most powerful -- and underutilized -- tools communities have for steering the evolution of their economies. With the global corporate economy rife with hidden costs and consequences, more communities would do well to take advantage of it.
Comics love irony. So you might think that there would be truckloads of good jokes floating around about our environment. After all, you've got global warming, melting polar ice caps and millions of cows whose flatulence create less than desirable methane levels.
After Hurricane Sandy, the retail industry quickly began assisting those who have had their homes and lives damaged. Some are boutiques that regularly give to charity and made special donations; others are larger corporations donating more than $1 million.
With over two million active and reserve personnel currently in our Armed Forces and over 22 million veterans, it is more important than ever to let them know we support them. What are you doing to be M.A.D. this Veterans Day?
Not too long ago, I met a woman who was volunteering to build a Habitat house. Owning a decent, affordable home had changed her life, and she wanted to do whatever she could to help make that dream a reality for other families.
The world's second-largest hardware chain, Lowe's, proudly displays the slogan "Let's Build Something Together." However, the company's recent actions suggest this togetherness might not include Muslim-Americans.