The wellbeing of children is everybody's business, and everybody should mind that children are staring down the barrel of a glow-in-the-dark cheese doodle or sugar-laden cereal loop at foreshadowed health and foreshortened lives.
Ronald McDonald isn't just a clown. He's not just a pioneer in the marketing of food to children: he's also an architect. Without him, the food system we have today would look very different.