PR Playbook
When all was said and done, it was a $15 press kit. Yikes. Need I say again that there were 1,000? Remember that savings I was dipping into? It was near gone.
When all was said and done, it was a $15 press kit. Yikes. Need I say again that there were 1,000? Remember that savings I was dipping into? It was near gone.
Andrea Learned | Posted 10.05.2008 | Politics
Every four years, we Americans take our well-practiced consuming cleverness and leverage it to make decisions that will have much longer term national...
Andrea Learned | Posted 09.27.2008 | Business
The bonus is that while sustainability and better serving women are each challenging in their own right, they can be effectively approached as complementary pursuits.
Andrea Learned | Posted 08.09.2008 | Business
Apparently, having so shifted their focus toward women, marketers have lost touch with the male consumer -- but there are several "secrets" to reaching them that will save the day.
Karen Robinovitz | Posted 09.10.2009 | Style