It's the dawn of a new era in retail. The days of blaming the digital revolution for siphoning business are dwindling, as merchants are realizing that...

Consumers are simply more knowledgeable about what they are thinking of buying because of the continuing use of mobile and social. This trend can be seen world wide, especially in select Asian and African countries.

It's not a matter of will mobile be important for the future of your business, it's a matter of how you will adapt your business to meet the needs of the growing number of mobile consumers.

With mobile ad spending predicted to reach $6.4 billion worldwide in 2012, it's clear the future of advertising is in your hands.

With so many people receiving Olympic results ahead of time, either through social media, live streams, or other live sources, the audience for time-shifted coverage should have plummeted -- right? Yet NBC's ratings were as strong as ever.

Deciding to go mobile is, for many, no longer an option. With staggering numbers of people accessing content on their mobile phones, mobile is a must.

The National Hockey League has seen a 17% rise in NHL.com traffic and a 93% bump in mobile page views for the season to date over last year, the spor...

Mobile marketing cannot be narrowly defined as reaching people on cellular phones. The truth is that when we say mobile we really mean mobility.

The changing face of shopping and the part the mobile is playing in this revolution via the "thumb" generation. Folks are moving from high street shop...

According to players from Google's display advertising team, five metrics will be more important than the click by 2015.

Location-based functionality like Google Maps combined with Google Ads offers mobile users the option to access offers quickly and easily.

In Japan and Korea, mobile coupons are already integrated into their shopping culture. However in the UK, Europe and America, mobile couponing has yet to take off.

Mobile technology, while still in its infancy, has gone from simply distributing horoscopes and ring tones to helping political and social justice movements quickly alert and even engage millions of people.