The president should make clear that our exceptionalism is not how wealthy the few become, but how much prosperity is created and shared by the many, and the fairness and justice and decency we stand for.
The deficit, the Social Security shortfall, difficulties with Medicare -- they could all be solved if the nation returned to taxing policies that existed under Republican President Eisenhower, when the rate on top earners was 91 percent.
Tip #5 -- Include a three-minute piece on family life in the Obama home. Let us see those cute kids in their home. Let us see the family together. That is not only an interesting story, but is something everyone can relate to.