Nation Branding

If ever there was a question regarding the power and importance of national symbols, the recent acceptance of Palestine into UNESCO may put them to rest.

National identity provides foundational strength for a country, for it defines that unique metaphoric construct for collective belief in the nation not only as a physical place, but as a collectively held idea.

Indian cuisine has always been an informal part of Indian public and cultural diplomacy; what is required today is a more focused use of gastrodiplomacy in its public diplomacy efforts.

In the Anholt-GfK Roper Nation Brands Index, the U.S. moved from last year's 7 spot to number 1, and we have the persuader-in-chief in the White House to thank.