Bob Garfield: Mad Prophet of Madison Avenue
To grey-haired ad execs, wide-eyed media planners, and even furry blue children's characters, Garfield is the man who told the truth, and said: advertising's 'emperor' had no clothes.
To grey-haired ad execs, wide-eyed media planners, and even furry blue children's characters, Garfield is the man who told the truth, and said: advertising's 'emperor' had no clothes.
Steve Rosenbaum | Posted 05.25.2011
From Ava Seave's perspective, there's a lot wrong with the current state of the media business. For most consultants, the plan is to dole out that wisdom to clients with a steep hourly billing rate.
Steve Rosenbaum | Posted 05.25.2011
From his chair as the Managing Editor of The Harvard Business Review, Alan Webber could see that there was something changing in the business world. S...
Steve Rosenbaum | Posted 05.25.2011