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Don't Just Do It All Over Again

Gotham Chopra | Posted 05.25.2011 | Sports
Gotham Chopra

Who I really am pointing the finger at, once again, is us: the consumers. Are we going to go along for this ride with Tiger Woods? Are we going to play stooges again?

Tiger Woods' (and Dead Dad's) New Nike Ad: Creepy, Compelling, or Both?

Phil Bronstein | Posted 05.25.2011 | Sports
Phil Bronstein

Now we know how Nike plans to hang on to its golden-egg-laying goose who disruptively flashed naked tail feathers to the world. It's kind of brilliant, if shameless. I know I'm getting hustled, but I still went back and watched it a few times.

New Nike Ad? It Should Have Held That Tiger

Sarah O'Leary | Posted 05.25.2011 | Media
Sarah O'Leary

Like millions of Americans, I was surprised (albeit not shocked) by the latest Nike Golf/Tiger Woods commercial. As a marketer, I want to shed some light on how Nike may have found its way to the exploitive "dad back from the grave" commercial.

It's Official: Tiger Woods Has Absolutely No Shame

Bill Barol | Posted 05.25.2011 | Sports
Bill Barol

Why on earth would Woods involve his father in the latest step of his carefully stage-managed public mea culpa -- his dead father, not to put too fine a point on it?

'The Road From Ruin': Are We Naive Idiots For Thinking Business Can Be Anything But Greedy?

Matthew Bishop | Posted 05.25.2011 | Books
Matthew Bishop

We don't believe capitalism will ever be perfect, or that you can entirely drive out the dark side of human nature. But we can do a lot better than we have done so far.

Release 0.9: Health, Not Health Care!

Esther Dyson | Posted 05.25.2011 | Business
Esther Dyson

A new industry is coming into being: one that makes money by selling what's good for you -- devices and services that let you track your vital signs and help you to change your own behavior.

Sustain-enable: Why are companies sharing their green innovation?

Marc Stoiber | Posted 05.25.2011 | Business
Marc Stoiber

Intellectual property is something Softchoice understands. As a provider of IT solutions, the company lives in the world of competitive advantage crea...

Where Businesses That Support Reducing Greenhouse Gas Emissions Should Go

Jonathan Kim | Posted 05.25.2011 | Green
Jonathan Kim

It turns out that when it comes to climate change, US businesses aren't so conservative after all. That's why a group like American Businesses for Clean Energy is so important.

If The CEO Speaks, Make Sure He Says Why

Simon Sinek | Posted 05.25.2011 | Business
Simon Sinek

The mistake many marketers make is that they tell us what the company does and how they think they are better, but is not a single mention of why the company exists in the first place.

What Kind of Girl Effect are Nike and Roethlisberger Promoting?

Anne Mai Bertelsen | Posted 05.25.2011 | Impact
Anne Mai Bertelsen

Following Pittsburgh Steelers' quarterback Ben Roethlisberger's six-game suspension over sexual assault allegations, women's rights advocates have questioned Nike's continued support of Roethlisberger.

Apple Loves Children (as Employees)

Scott Janssen | Posted 05.25.2011 | Comedy
Scott Janssen

Apple admitted to violating child labor laws in one of its own annual reports recently, joining the ranks of Nike, Abercrombie & Fitch, Coca-Cola, and Sesame Street as known child exploiters.

Is Lebron James Changing Numbers to Sell More Merch?

Damien Hoffman | Posted 05.25.2011 | Sports
Damien Hoffman

Lebron James filed paperwork with the NBA to change his uniform number from No. 23 to No. 6. Get ready for the merchandise explosion in both old and new Lebron James paraphernalia.

WK Interact Does Dwayne Wade Billboard (VIDEO)

Posted 05.25.2011 | New York

Despite the bad rap they get, billboards can still be impressive feats of artistic skill. Not every one of them is a giant crotch shot or ad for the ...

Innovations that Change the World

Jenny Darroch | Posted 05.25.2011 | Technology
Jenny Darroch

I often feel that when an innovation is successful, I can't imagine life without it. I feel like that about many of the products and services from companies that made Fast Company's World's 50 Most Innovative Companies list.

Weekly Mulch: Green products, green energy

The Media Consortium | Posted 05.25.2011 | Green
The Media Consortium

By Sarah Laskow, Media Consortium Blogger Ed. note: This week's Mulch is pint-sized and will run on Monday rather than Friday. We'll be back to our re...

The Best, Green Running Shoes and Clothing (PHOTOS)

Huffington Post | Lindsay Armstrong | Posted 05.25.2011 | Green

People tend to view running as a "green" sport because it is light on equipment and doesn't usually require the use of a car to get you somewhere. It'...

Tiger, Stand by Your Brand

Jesse Kornbluth | Posted 05.25.2011 | Sports
Jesse Kornbluth

Sending Tiger into the world with a 24/7 sex cop may successfully entomb him as a prisoner of desire. It may save his marriage. But, much more to the point, it will save the crazy huge profit Tiger generates for Nike.

Empowering a Climate Change Movement, Part 5: Taking a Cool Community to Scale

David Gershon | Posted 05.25.2011 | Green
David Gershon

This is the fifth of a six-part weekly series excerpted from chapter 11 of my book Social Change 2.0: A Blueprint for Reinventing Our World. It shows ...

Tiger Woods Claim Spurs Escalade Recall!

Tom Gregory | Posted 05.25.2011 | Comedy
Tom Gregory

"Once we heard Tiger's claim 'My wife never attacked me' said a GM spokesperson, "it was obvious that the vehicle itself must be at fault. Sports celebrities are attracted to Cadillac Escalades like magnets, and apparently so are golf clubs."

What's Up With the Rainforest: City Exodus Adds to Fears for Haiti Crops

James Boyce | Posted 05.25.2011 | Green
James Boyce

From the devastation in Haiti to consumer choices in Europe, our top stories this week highlight how choices affect our future.

Green Business Misconceptions Revealed: Wendy's Perceived As Greener Than Nike

The New York Times | SINDYA N. BHANOO | Posted 05.25.2011 | Green

According to a recent report, released last week by Maddock Douglas, a business consultancy based in Chicago, some companies with extensive green prac...

Why is Nike Afraid of Disclosing what their Overseas Factory Workers are Paid?

Jim Keady | Posted 05.25.2011 | Impact
Jim Keady

To date, Nike has refused to disclose this information and we are left asking, "If Nike feels confident that workers are being paid a fair wage, why are they afraid of making this information public?"

China's Senior Market: Gray Today, Golden Tomorrow

Tom Doctoroff | Posted 05.25.2011 | Business
Tom Doctoroff

Marketers must realize that, as incomes rise, the Middle Kingdom will become more modern, more international, but not more Western. Goods must be positioned in accordance with cultural imperatives.

Kobe Bryant Gun-Themed Nike Ad PHOTOS: 'I Don't Leave Anything In The Chamber'

Posted 05.25.2011 | Sports

Kobe Bryant's latest Nike ad features a brazen gun reference, just days after the NBA suspended two players (including star guard Gilbert Arenas) for ...

Kobe LeBron Nike Ad Features Gun Language

AP | BRIAN MAHONEY | Posted 05.25.2011 | Sports

NEW YORK — An advertisement featuring the NBA's two biggest superstars includes a gun reference, the same week two players were suspended for ca...