Obama Ads

Leading the New Political Evolution in Advertising

Danny Groner | Posted 12.18.2008 | Media


Danny Groner

Both the media and President-elect Obama's strategists have worked -- hopefully independently -- to transform the man into a brand

Obama Airs Two Prime Time Ads in McCain's Home State

Marlene H. Phillips | Posted 12.03.2008 | Home


Marlene H. Phillips

By Marlene H. Phillips and Dawn Teo For the first time in this presidential election, Barack Obama has aired not one but two prime time ads in my sta...

Cheney Stars In New Obama Ad (VIDEO)

AP | NEDRA PICKLER | Posted 12.03.2008 | Politics


SPRINGFIELD, Mo. — Democratic presidential candidate Barack Obama highlights Vice President Dick Cheney's support for Republican nominee John Mc...

Packaged Goods

Daniel Menaker | Posted 11.29.2008 | Politics


Daniel Menaker

Barack Obama's infomercial -- fairly long on the mercial and comparatively short on the info, or at least on new info -- was moving and effective. It was also slick and sleek, like its protagonist.

Five Reasons Why the Obama Infomercial was Worth the Cost

Leah McElrath Renna | Posted 11.29.2008 | Politics


Leah McElrath Renna

The Obama infomercial was a risk -- but the piece will likely go down in history as yet another way the Obama campaign has forever changed the face of political campaigning through its creative use of media.

Obama Infomercial (VIDEO)

Huffington Post | Nicholas Graham | Posted 11.28.2008 | Politics


Barack Obama's half-hour commercial/mini-documentary aired on Wednesday evening. Watch the full video below. Following the produced segment, viewer...

Ad Wars: Obama Condemns Gambling With Healthcare As McCain Proposes Laissez Faire Economic Plan

Michael Hughes | Posted 11.19.2008 | Home


Michael Hughes

Political communications consultant Mike Hughes, special to OffTheBus, deconstructs the latest campaign ads, frame by frame. In his latest ad, Obama ...

Obama Holds Advertising Advantage Over McCain

AP | JIM KUHNHENN | Posted 11.09.2008 | Politics


WASHINGTON — Already advertising at record levels, Barack Obama has scheduled a half-hour commercial for prime time on Oct. 29, six days before ...

Ad Wars: McCain Dishonorable and Obama Untrustworthy

Michael Hughes | Posted 11.07.2008 | Home


Michael Hughes

The difference between these ads is that Obama effectively hits viewer with facts on economic issues, while McCain focuses on tax policy, but distorts the truth, which can diminish the ad's effectiveness.

Sam Stein

Obama Spends $350K On Ads In Omaha, Versus McCain's Zero

HuffingtonPost.com | Sam Stein | Posted 11.03.2008 | Politics


It is an unlikely scenario, but one the Obama campaign has been prepping for. If the Democratic Senator wins every state won by John Kerry in the 2004...

McCain, Obama Ad Strategies Echoed In Congressional Races Across Nation

Daniel Nichanian | Posted 10.31.2008 | Home


Daniel Nichanian

The entire Republican Party cannot credibly run against itself. Can a voter in New Hampshire's first district believe that John McCain, John Sununu and Jeb Bradley are all mavericks? If so, who is the establishment?

NYT: Obama Ads Make Dubious Claims, Mislead

New York Times | Posted 10.27.2008 | Politics


Two weeks ago, Senator Barack Obama's presidential campaign gleefully publicized a spate of news reports about misleading and untruthful statements in...

Sam Stein

McCain's Ad Removal Could Save Campaign $1 Million A Day

HuffingtonPost.com | Sam Stein | Posted 10.26.2008 | Politics


The McCain campaign is working "feverishly" to take down television advertisements that it is running nationally, according to sources who follow medi...

Sam Stein

Plouffe Memo: "We Will Respond With Speed And Ferocity"

HuffingtonPost.com | Sam Stein | Posted 10.13.2008 | Politics


Obama campaign manager David Plouffe sent a memo to reporters early Friday morning, acknowledging the tightness of the presidential race and committin...

Obama's Florida Dominance: 9,785 More Ads

WSJ | Posted 09.12.2008 | Politics


In Florida's living rooms, the presidential contest so far has been a landslide -- Barack Obama, 9,785; John McCain, zero. That is the tally of local...

The Dumb Politics of "Celebrity"

Huffington Post | Rachel Sklar | Posted 09.11.2008 | Media


Sounds like "celebrity" applies to both these men who happen to be running for president, spending millions to reach out to voters who see them every day on TV, in the papers, and staring up from magazine covers. But otherwise, totally anonymous.

Seth Colter Walls

Obama's Celeb Ad Adopts McCain Line Of Attack

HuffingtonPost.com | Seth Colter Walls | Posted 09.11.2008 | Politics


For good or for ill, the "celebrity" meme is here to stay in the presidential race. After John McCain's campaign attacked Barack Obama on the grounds...

Obama's Self-Defeating Rhetoric

Joseph Romm | Posted 09.07.2008 | Politics


Joseph Romm

You can't debunk a myth by verbally repeating it. This is actually very basic stuff, so it is surprising that neither Obama nor his team understand it.

Rachel Weiner

Obama's New Ad Focuses On Future Threats (VIDEO)

HuffingtonPost.com | Rachel Weiner | Posted 07.24.2008 | Politics


In a new ad, sent out by the campaign after his roundtable on 21st-century security threats, Obama talks about foreign policy problems outside of Iraq...

Nuclear Weapons Obama's Focus In New Ad

Posted 07.23.2008 | Politics


In a new ad, Barack Obama touts his foreign policy bipartisanship (but doesn't mention Iraq). "The single most important national security threat tha...

Obama Issues Response To RNC Attack Ad

Posted 07.16.2008 | Politics


Obama responds to the RNC's "Balance" ad attacking his energy policy with an ad tying McCain to Bush. "McCain and Bush support a drilling plan that ...

Follow-Ups to Barack Obama's "Dignity" Ad

Jake Goldman | Posted 01.13.2009 | Politics


Jake Goldman

Obama: [holding hands with a Rabbi while lighting a menorah and wearing a shirt that says "Won't Jew vote for me?"] I am a real mensch. And I'm not Muslim.

Dreams of My... Grandparents? Obama's Campaign Ad Omits All Mention of His Father

Lester Feder | Posted 06.28.2008 | Home


Lester Feder

News outlets treaded lightly on the absence of Obama's father from the ad. The Boston Globe wrote that Americans know who Obama is by now. But if that were really true, why the need for this kind of ad?

Obama Camp Won't Pull Oil Ad That Clinton Calls Misleading

Chicago Sun Times | Lynn Sweet | Posted 04.17.2008 | Politics


The Clinton campaign is complaining about an Obama ad where Obama touts that he does not take money from oil companies. But I talked to Obama top stra...

Obama Spends Heavily To Seek Knockout Blow

New York Times | Adam Nagourney | Posted 03.28.2008 | Politics


Taking advantage of his financial edge, Senator Barack Obama is buying large amounts of advertising and building extensive get-out-the-vote operations...