Off Label Promotion

The Worst Drug Company Marketing Techniques (PHOTOS, POLL)

Posted 11.11.2009 | Business


The Huffington Post recently learned that pharmaceutical industry insiders are expecting the health care reform legislation agreed to between the Whit...

Big Pharma's Crime Spree: Drug Makers Pushing Products For Unapproved Uses

Bloomberg | David Evans | Posted 11.09.2009 | Business


Pfizer and Lilly lead a parade of U.S. companies that have paid $7 billion in penalties after promoting drugs for uses not approved by the FDA. This u...

Eli Lilly's Marketing Fraud And Ghostwriting Scandal

The Huffington Post | Ryan McCarthy | Posted 07.13.2009 | Business


Drug companies are notorious for their relentless marketing. But, Eli Lilly, the century-old pharmaceutical giant, has taken things several steps fur...