Old Media

The Future of Advertising Sales -- It's all About Integration

Daniel Burrus | Posted 05.17.2012

Daniel Burrus

Today, media and marketing go beyond mere storytelling; now it's about storytelling and dialogue. That's why social media's so popular. It's not about the word "media"; it's about the word "social."

Is Big Media Dying, or Is It Reinventing?

Daniel Burrus | Posted 05.09.2012

Daniel Burrus

We tend to think that the old technology is completely dead, but that usually isn't the case. Rather, the old technology gets repurposed and integrated to add value to the future.

WATCH: Arianna Discusses Journalism At The National Press Club

Huff TV | Posted 09.14.2011

Huff TV

Arianna and AOL CEO Tim Armstrong appeared at the National Press Club on Friday to discuss journalism and where they see the business going in the fut...

Did the New York Times Miss the Point Of Page One?

Alex Pasternack | Posted 08.17.2011

Alex Pasternack

Page One is a portrait of chaos, and a compelling one at that. It's not a newspaper article or a well-structured op-ed. It's a testament to the sort of journalism that still matters, that still separates Page One from the Internet's homepages.

Legacy Media's Slice of the Social Commerce Economy

Jack Myers | Posted 05.25.2011

Jack Myers

Of the $46.6 billion invested last year in digital marketing and advertising, 20% was targeted to legacy media companies (TV, magazines, newspapers, yellow pages, outdoor, radio, etc.). By 2020, that figure will be closer to 13%.

Demand Full Media Disclosure: What's Your Tax Bracket?

Chris Weigant | Posted 05.25.2011

Chris Weigant

Anyone in the media talking about raising income tax rates on the top two income brackets should disclose their possible conflict of interest. "Full disclosure, I fall into the top tax bracket myself, so I would personally be affected by changing this rate."

Why the Attack On Breitbart Isn't Really About Breitbart

Mark Joseph | Posted 05.25.2011

Mark Joseph

The great thing about New Media is that the very nature of the give-and-take allows misunderstandings to be quickly corrected, unlike in the airtight, controlled Old Media sham.

After 150 Years of Selling News, Media Outlets Need to Think About Turning Back the Clock

Jane Podesta | Posted 05.25.2011

Jane Podesta

The nation's Twitter-length attention span is driving the mainstream media into a wild tailspin, rushing to recreate itself based on the latest search engine feedback.

The FTC Confuses Newspapers With Journalism as it Seeks New Media Tax

Michael Gonzalez | Posted 05.25.2011

Michael Gonzalez

To alleviate the plight of the newspaper industry, the FTC is considering remedies including a proposal to extend the Copyright Act to make facts proprietary, increasing NPR and PBS's funding, and levying a tax on Internet users.

Is Print Dead?

J.A. Konrath | Posted 05.25.2011

J.A. Konrath

Moderator: Welcome to Obsolete Anonymous! I've gathered you all here to welcome our latest member, the Print Industry.

Kouchner's Lament: Misunderstanding the Net

Steve Clemons | Posted 05.25.2011

Steve Clemons

The internet today -- despite the occasional bouts of disinformation and invented scandal -- is far more of an effective and immediate marketplace of information than the world for which Bernard Kouchner seems to pine.

Straight, No Chaser: The Amazing Rochelle Veturis

2morrowknight | Posted 05.25.2011

2morrowknight

From award shows to natural disasters, Twitter has become a permanent part of the global landscape. Media professional Rochelle Veturis has long recognized the power of Twitter.

Steve Jobs Can't Save Us

Michael Wolff | Posted 05.25.2011

Michael Wolff

Lots of old media types are hoping that Jobs' device will save their business are now proclaiming Jobs, once again, as the man who understands it all.

A New Way to Think About New Media: Arianna Huffington Talks to Toronto

Marissa Bronfman | Posted 05.25.2011

Marissa Bronfman

Why would The Toronto Star newspaper be funding Arianna Huffington's talk during Toronto Advertising Week; hadn't she effectively killed newspapers with The Huffington Post?

A Newspaper Editor Against Pay Walls

Alan Rusbridger | Posted 05.25.2011

Alan Rusbridger

In a recent lecture, Guardian editor Alan Rusbridger said that universal pay walls were bound to remove journalists from the information revolution.

Online Activism 1.7: Lessons Learned in Copenhagen

Kevin Grandia | Posted 05.25.2011

Kevin Grandia

While social media played a role like never before in the run-up and during Copenhagen, there remain issues that must be overcome before activism fully utilizes the power of social media.

Boston Globe's Future Unclear As Sale Deadline Passes

nytimes.com | RICHARD PEREZ-PENA | Posted 05.25.2011

Prospective buyers of The Boston Globe faced a Friday deadline for submitting firm bids, but it remained unclear what would happen next -- or even whe...

Joe Foote's Plan to Save Journalism

Al Eisele | Posted 05.25.2011

Al Eisele

While we ink-stained wretches agonize over the uncertain future of journalism, Joe Foote and the University of Oklahoma are trying to make sure that it survives and thrives in the 21st century.

The Irrelevancy of Network News

Judith Ellis | Posted 05.25.2011

Judith Ellis

Arianna was right to question the networks about their "balloon boy" coverage. Does anybody really wonder why old media is becoming more irrelevant, while new media continues to pave a new path?

Top "10" Green Twitter Tweeters (Who You Should Follow)

Waylon Lewis | Posted 05.25.2011

Waylon Lewis

Just three active months on Twitter later, I've gained 4,900 followers -- and, more importantly, Twitter is among my web site's top ten traffic sources.

Reliable Sources (and the People Who Love them)

Richard Laermer | Posted 05.25.2011

Richard Laermer

I'd rather the Times continue publication of the weekend City section than employ Krugman and other columnists to tell me things I (normally) already agree with.

Jobless But Not Jokeless in Journalism

Dave Astor | Posted 05.25.2011

Dave Astor

Many Americans don't care that newspapers are hemorrhaging jobs, but laid-off journalists wandering the streets could become a quality-of-life issue.

I've Decided to Move to Print... for a Day

Arianna Huffington | Posted 05.25.2011

Arianna Huffington

When Metro US asked me to be guest editor of their daily newspapers in New York, Boston, and Philadelphia, it immediately reawakened my early love affair with print, going back to my school years in Athens when my father was a newspaper editor and paper after paper that he ran kept going out of business -- but that's another story. It was great fun working with the Metro staff picking which stories to feature. Here are links to some of the stories we selected, and my take on them. READ MORE What If Jon Stewart, Instead of John King, Interviewed Dick Cheney Someone needs to kidnap King and take him to a journalism deprogramming center -- preferably one run by Jon Stewart and his team. READ MORE

Colorado Congressman: Demise Of Old Media Mostly For The Better

AP | Posted 05.25.2011

DENVER — A Colorado congressman told bloggers that they and other new media are responsible for the demise of the Rocky Mountain News and other ...

Why America Needs a Jade Goody

Michael Wolff | Posted 05.25.2011

Michael Wolff

How come the Brits are far crazier about reality TV than we are? You would have thought we'd have had a monopoly on outsized vulgarity -- but we've been so seriously trumped.