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Old Spice Youtube

Smells Like Success: Old Spice Sales Up 107 Percent In The Last Month

adweek.com | Posted 05.25.2011 | Business

"We had been talking to guys for 70 years," says James Moorhead, brand manager of Old Spice. "This campaign took a slightly different twist. We wanted...

WATCH: Viral Sensation 'Old Spice Guy' Proposes Marriage

mashable.com | About 2 Hours Ago Samuel Axon 14 | Posted 05.25.2011 | Technology

The Old Spice guy just took his YouTube campaign to a whole new level by proposing to a woman on behalf of one of his Twitter followers. The fan tweet...