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Olympic Advertising

Olympic Ad Wars

Josh Dorner | Posted 09.11.2008 | Politics

Read More: Ge, Olympics, Beijing Olympics, Political Ads, Mccain Olympics Ads, Barack Obama Olympic Ads, John MCain, Barack Obama, Olympic Advertising, John McCain Attack Ads, Attack Ads, Politics News
Josh Dorner

A hard negative ad seems ill-suited to the unifying spirit of the Olympics. Obama's ad is likely to comport well with Americans swollen with pride, while McCain's stands out with its harsh tone.

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The Triumph of the Normal: Overwhelming Olympic Imagery Swamps Dissonant Voices

Monroe Price | Posted 07.23.2008 | Business

Read More: Coca Cola, Coke, Beijing, Olympics, Omnicom, Olympic Advertising, Business News
Monroe Price

A bonanza of advertising narratives, hardly critical of China, are now about to appear globally -- including ads illustrating how Coca Cola connects China benevolently to other cultures by using the Olympics as a bridge.

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