The Do Not Track opt-in option will be a part of the major web browsers by the end of this year; when websites will follow suit is a far different story and may take months or years to happen. But this is a burgeoning privacy issue.

Without people who are savvy in using the technical for the political, the written for the social and the leadership to keep the team together, online campaigns crumble from weak links.

Microsoft and Yahoo are selling political campaigns the ability to target voters online with tailored ads using names, Zip codes and other registratio...

Would you rather have 10,000 followers on Twitter, or one? 10,000, of course would be the most obvious answer, but what if that single follower fit ex...

They were ubiquitous, they were tech-savvy, they were vocal -- nearly a year after the election, where are the young Obama supporters?

While social media played a role like never before in the run-up and during Copenhagen, there remain issues that must be overcome before activism fully utilizes the power of social media.

Is it time for Plouffe, the architect behind Obama's winning campaign, to take Organizing for America out of the Democratic National Committee?