Original Web Programming

Reuters Expands Original Business Television Programming for the Web

Andy Plesser | Posted 01.21.2012

Andy Plesser

With 12 new shows and eight more in development, Reuters is making a significant commitment to television programming for the Web and is finding trac...

Hollywood Execs: Quality Is Key for Web Originals and Brands Need to Be Discreet

Andy Plesser | Posted 12.07.2011

Andy Plesser

There is an emerging upside for Web original video content, but it has to be good and the role of sponsoring brands needs to be discreet, says these Web studio executives from AOL, Blip.tv, Disney, Indelible and The Collective in this 45-minute session.

AOL Finds Growing Business Around Branded Video Programs

Andy Plesser | Posted 11.27.2011

Andy Plesser

AOL Video has found a growing business around original Web programming, meaning shows which are sponsored by a specific brand, says Karen Cahn, VP for Branded Partnerships.