On March 21, Twitter will turn seven-years-old. That's impressive. Seven years is a pretty short amount of time to become worth approximately $10 billion. When I turned seven, I was worth approximately one holographic Charizard.
It's almost as if Nintendo was hellbent on not announcing anything exciting for the system. Heck, most of the "announcements" were already talked up at last year's E3. So what can the company do? They need some buzz and they need it pronto.