Unlike air pollution which we can see and smell, most think plastic is harmless, or merely an aesthetic eyesore when seen on the ground or in the water, Woodring says, and is perceived of as less of a planetary problem by the public.
The old 3 Rs: Reduce, Reuse and Recycle don't begin to deal with the problem of synthetic pollution made from petrochemicals that has steadily increased since its introduction in the late 1950's.
Discovered 10 years ago, The Garbage Patch or Plastic Vortex, is a huge area of floating plastic garbage, stretching hundreds of square miles northwest of Hawaii in the ocean's No Man's Land.