Content Marketing: Why You Need it More Than You Think
In the digital age, every business is in the publishing industry. And that includes yours.
In the digital age, every business is in the publishing industry. And that includes yours.
Lev Raphael | Posted 05.07.2012
Doing publicity takes time away from writing, but without it, the writing you do doesn't get out there. If you're lucky, the PR can be fun.
Pauline Millard | Posted 05.04.2012
In the past year, a different breed of chick lit has appeared with smarter writing and characters. It's notable not just for the content, but also for what it says about women, and what they are willing to read in their leisure time.
Holly Robinson | Posted 04.29.2012
There are some differences in how traditional and indie books are publicized, but those differences are shrinking by the nanosecond.
John F. Ince | Posted 04.22.2012
Strategic questions need to be answered. Does a eBook publisher focus on marketing, or content creation, or formatting?
Holly Robinson | Posted 04.23.2012
When my agent called a few weeks ago to say that an editor at Penguin wanted to buy my new novel, The Wishing Hill, I literally had to lie down. I've been waiting for this call for 25 years.
David Henry Sterry | Posted 04.22.2012
Khet Mar is a writer and activist from Burma. When I heard about her heartbreaking odyssey, I thought it was my duty to tell the world her story.
Randy Susan Meyers | Posted 04.16.2012
I think, like with a partner, when you have the right material, there's a magic click, and you fall in love -- whether it takes six books or sixteen years on one book. Maybe that's how long it takes. As long as it takes to feel the click, and have someone else agree.
Joseph Sutton | Posted 04.11.2012
Publishers are going back to the drawing board to see where they can innovate with printed books to keep readers interested.
David Tereshchuk | Posted 04.10.2012
If we consider Dickens' career as a whole we can see that this secret lay to a large degree in his work as a factually observant and emotionally alert journalist.
Warren Adler | Posted 04.09.2012
The true novelist must continue to soldier on, keep writing, keep trying, taking the increasingly painful hits of rejection after rejection until ... well, until someone out there catches on ... or doesn't.
David Henry Sterry | Posted 04.09.2012
When Nura pitched her anthology revolving around the love lives of Muslim-American women, we were blown away.
Kim Michele Richardson | Posted 03.27.2012
It's been over a year since we first met, Giulia Falcone, the innocent and charming nun who jumped the convent walls. She is author, Alice Loweecey's,...
John Bergquist | Posted 03.24.2012
I find myself troubled by the folks who seem to treat books as a kind of idol. It is almost always associated with a notion that books are natural and an iPad is un-natural.
Ruth Gogoll | Posted 03.14.2012
The awards season is gearing up! The movie producers and the Directors Guild just announced their awards, and the Academy Awards are coming soon. Ther...
Tracy Baim | Posted 03.13.2012
Having multiple skill sets and learning new technology as it develops -- these are still the keys to staying ahead of the curve in the changing media landscape.
John Joss | Posted 03.05.2012
Consider the facts of life in this age of bottom-line, 'pull' publishing in which publishers rarely support new authors, except via personal introduction by insiders. If you have a publishing ambition, consider these realities.
Penny C. Sansevieri | Posted 02.28.2012
I don't know about you but I spend much of my time trying to stay on top of the deluge of information that keeps coming my way. Between emails, newsle...
Kim Michele Richardson | Posted 02.14.2012
The Kingdom of Childhood, by Rebecca Coleman, is a gripping novel, full of suspense and psychological insight into a woman's first adulterous behavior...
Karen Dalton-Beninato | Posted 02.17.2012
AMC's Mad Men brought brought Bryan Batt international fame, but his character left the screen last year. His new book, Big, Easy Style, now tops of Amazon's bestseller list in home decor.
Posted 12.06.2011
Available free to watch online for one week (click above), the new episode of The Simpsons, called "The Book Job", features Neil Gaiman ("The British ...
David Tereshchuk | Posted 01.22.2012
The publishing industry has now fully readied itself for the holidays, with offerings that include yet more aggressively-promoted slices of first-person recollection.
Eliezer Sobel | Posted 01.11.2012
Writers learn early on that there are actually many people out there, incomprehensible as it may seem, who simply do not enjoy reading our work. (We p...
Posted 01.07.2012
Last week Vogue's 17 international edition editors gathered in Japan to celebrate Tokyo's Fashion's Night Out and sit for a rare photo opportunity. ...
Michael Parrish DuDell | Posted 05.09.2012