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Reality Tv Ratings

There's Still Life In Reality

AP | DAVID BAUDER | Posted 05.27.2013 | TV

NEW YORK — Two popular reality shows made a splash upon their re-entry during the past week – and a new one had a strong debut. A new epi...

The Reality of Cable TV

Gregg S. Lipman | Posted 08.26.2012 | TV
Gregg S. Lipman

The trend of jettisoning a brand's original DNA in favor of ratings is everywhere in cable right now -- and as a branding professional, I wonder how that will affect the overall branding of TV in the long haul.