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Red Campaign

Who is the Target Audience for Celebrity Aid Campaigns?

William Easterly | Posted 09.13.2009 | Entertainment

Read More: Angelina Jolie, Red Campaign, Africa, Bono, Celebrities, Aids, Foreign Aid, HIV/AIDS Africa, Africans, Aid Campagins, Entertainment News
William Easterly

Can we note the irony of ads using Hollywood women as sex objects and seeing African women as the passive recipients of aid chivalry, when one of the objectives of this aid is gender equality?

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Pitching Climate Protection to Consumers

Andrew Winston | Posted 09.10.2008 | Green

Read More: Al Gore, Red Campaign, The Climate Group, Together Campaign, Will Sarni, Conflicted Consumers, Jacquie Ottman, We Can Solve It, Green News
Andrew Winston

The big trio of societal forces - government, business, and consumers - all need to change to tackle something as large and thorny as climate change. No segment can do it alone.

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Bono's (RED) Campaign Sees Red Over Shortcomings

New York Times | Ron Nixon | Posted 03.28.2008 | Business

Read More: (Product)RED, Hiv, H.I.V., Susan Smith Ellis, Global Fund, RED Laptop, (RED), Bono, AIDS Center, Red Money, Red Campaign, Aids, Kigali, Business News

A year ago, staff members at the Treatment and Research AIDS Center could barely cope. Patients, unable to find care elsewhere, flowed in from every c...

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Synergy: Bono Vlogs For NBC Nightly News From SNL Set

Huffington Post | Rachel Sklar | Posted 03.28.2008 | Media

Read More: Snl, Bono, Red Campaign, Aids Epidemic in Africa, Saturday Night Live, Brian Williams, Media News

"Hello, my name is Bono, and I'm a rock star" — so begins today's rather unusual video blog from NBC Nightly News. Bono dropped by 30 Rock to sp...

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