Given the textbook definition of ROI -- net profits divided by costs -- it is actually impossible to measure exactly the ROI of your social media efforts, because the net profits variable cannot be measured. Anyone who claims otherwise is BS-ing you.
Charity Navigator, a web site that provides potential donors with a way to evaluate in which nonprofits to invest, has announced a shift in how it will evaluate nonprofits itself. Some nonprofits are up in arms over whether such reporting will be fair and sufficiently nuanced.
Unless you've just recently been rescued from decades stranded on a deserted island, you've heard of someone buying, fixing and flipping single family homes. It has long been the staple method for the everyday person to make money in real estate.
Teaching students how to be a strong job candidate inside the classroom walls encompasses the development of skills essential for career success and advancement. Consider the value of interpersonal communication.
Some children dream about the school they want to attend or the career they want to pursue for years. Most parents don't want to introduce the harsh reality of money into dreams like that. It's not easy, but it's better to sit down now and face facts.
Marketing articles on this subject tend to offer platitudes, generalities and a flow chart to nowhere. Here, we will offer an actual idea-filled Case Study that will better illuminate new marketing systems.
Today, marketing has to be more clever than ever before. A marketeer must be multi-disciplined, multi-tasking and multi-technological. And much multi-more. Welcome to the Golden Age of Promotion. Now, it's personal.
Little stories are scattered througout the media suggesting inquiries into the methods used to determine the pre-IPO valuation of Facebook. But the real surprise is that nobody is outraged over the big cash-outs that investors and former founders are taking.
Usually one knows only 5 percent of what is needed at the stage where 70 percent of the product's cost is determined. Fortunately, there is some predictability, since return on investment and risk go hand in hand.
Critics of eliminating the focus on stock-based compensation argue that investors deserve a return on their investment; that management must work assiduously to maximize the stock price. This argument plays fast and loose with logic.