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Robocalls Obama

From a Marketing Perspective, Robocalls Fail to Deliver

Eric Morse | Posted 05.25.2011 | Home
Eric Morse

Robocalls fail in three areas that are crucial for any direct response campaign: they are intrusive, they are impersonal and they offer no incentive for voters to listen all the way to the end of the message.

Sam Stein

Wave Of McCain Robocalls Reported, Some May Violate State Law

HuffingtonPost.com | Sam Stein | Posted 05.25.2011 | Politics

The McCain-Palin campaign and the Republican National Committee launched a massive robocall campaign on Thursday designed to alarm voters about Barack...

Sam Stein

GOP, McCain Appear To Dominate Robocall War

HuffingtonPost.com | Sam Stein | Posted 05.25.2011 | Politics

While Barack Obama may be drowning out his opposition on the airwaves, spending copious amounts of cash on television advertisements in key markets, e...