Mr. Rove has just released his autobiography, Courage and Consequence: My Life as a Conservative in the Fight which contains advice on the concept of audience advocacy.
They way I see it, the GOP has two paths it can take. One leads to a sustainable future, the other will land them somewhere between Neve Cambell's career and stacks of left over Cool Runnings VHS tapes.
Age has finally become an issue for John McCain. But the problem isn't the candidate's 72 years; it's the antediluvian approach of his campaign.
This photo does not appear anywhere in the linked story. It is only on the Drudge Report front page.
Rove's tactics did not work as well as people think in 2000 or 2004 and they won't work that well against Obama in 2008.
Come October, watch for a horrific ad against Obama -- think racists, Muslim-baiting, William Ayers or worse -- the worst ad you can imagine.
As election strategy formulas go, this one really isn't complicated or overly sophisticated. Even the candidate can probably remember it, and it doesn't matter if he gets any of the elements out of order.
