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Sales Pitch

Forget PowerPoint: Improv Is the New (Old) Way to Sell

John Fox | Posted 06.22.2014 | Business
John Fox

Ditch your pitch in favor of a persuasive conversation. Engage your customers in the process by asking good questions, questions that will have them coming up with the answers themselves and lead them to their own conclusions, no convincing required.

The Best Elevator Pitch Has Three Elements

Ian Altman | Posted 01.23.2014 | Business
Ian Altman

Of all the people you meet as potential clients, what percentage of them are such a good fit that you are likely to do business with them?

Discover How Your Client's Rant Creates The Best Elevator Pitch

Ian Altman | Posted 01.23.2014 | Business
Ian Altman

Take the first step and identify the elevator rant that your clients might come to you for a solution. Start with "I'm sick and tired of." Starting that way will help to define areas where they are likely to spend money on a solution.

Long Live the Big, Rich King

MaryEllen Tribby | Posted 10.30.2013 | Business
MaryEllen Tribby

The right offer with great copy mailed to a bad list will produce zero results. Mediocre copy with a mediocre offer mailed to a great list can produce good results.

5 Reasons Why You Should Seek Rejection

Robert D. Smith | Posted 07.10.2013 | Business
Robert D. Smith

By making rejection my goal, I got to the point where "No"s meant absolutely nothing to me. I was eating them for breakfast. Worrying about rejection became a thing of the past. And when that happened, the "Yes"s started rolling in, one after the other. Sounds crazy, right?

The #1 Sales Glitch That Pushes Potential Clients Away

Carolyn Herfurth | Posted 08.20.2012 | Small Business
Carolyn Herfurth

Entrepreneurs unwittingly do a lot to sabotage their sales.

Bring on the Lemonade Stands

Rachel Thebault | Posted 05.25.2011 | Business
Rachel Thebault

I've made a purchase from every lemonade stand I could feasibly stop at (what can I say, I like to support budding entrepreneurs), and I've never reacted with, "wow, that is good lemonade!"