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Selling

Know Your Audience

Michele Masterfano | Posted 05.22.2013 | Business
Michele Masterfano

Business people seem to spend their lives making presentations, both formal and informal. Many of us get to the point where we think we can "wing it" in practically any meeting or venue. That's generally not a good idea, though.

The Critical Art of Storytelling

Dr. Ricardo Azziz | Posted 04.15.2013 | Business
Dr. Ricardo Azziz

Leading is about story-telling... The English writer A.S. Byatt, whose novel Possession won the esteemed Booker Prize in 1990, observed in a piece ti...

Ethical Selling: Building a Sales Culture Based Upon Social Responsibility

David Hibbard | Posted 04.04.2013 | Business
David Hibbard

How many times have you received a call at your home at 9pm at night from a salesperson soliciting newspaper subscriptions or whatever. You find it beyond irritating.

Research: LinkedIn Now #1 Tool of Top Sales Reps

John Fox | Posted 03.26.2013 | Small Business
John Fox

Just when you thought LinkedIn.com was a career site for finding your next job, along comes new, primary research from Jill Konrath and Ardath Albee showing that LinkedIn is now the most important sales tool in a sales rep's arsenal.

Sequestration: Lessons in Negotiation From Obama and Boehner

Ian Altman | Posted 05.05.2013 | Business
Ian Altman

In business, if a buyer gets a unilateral concession from a vendor, the vendor figures it out and then seeks "revenge" as the offended party. Once they feel they have been misled or duped, they want to get even. Sound familiar?

Despite What You Believe, Celebrities + Sex Doesn't Sell

Ira Kalb | Posted 04.29.2013 | Business
Ira Kalb

Too many companies use celebrities and sex without really thinking or understanding the effectiveness they will have in selling products.

Exit Here: 7 Steps to Successfully (and Profitably) Leaving Your Business

Bill McBean | Posted 04.26.2013 | Small Business
Bill McBean

Being in a position to dictate your own exit strategy should be the highlight of your career because it epitomizes the entrepreneurial dream: Go into business, be successful at it, and leave under your own terms.

Packaging -- Why Self-Obsession Condemns Entrepreneurs to Failure Before They Even Begin

Peter Sheahan | Posted 04.15.2013 | Small Business
Peter Sheahan

To truly succeed you need to begin by understanding one hard truth: regardless of whether your dream is to start a small business or a social movement, you are always, ALWAYS selling.

Daniel Pink on the New Art of Selling

Dorie Clark | Posted 03.04.2013 | Business
Dorie Clark

"My 77 year-old mother can go into the dealer clutching the invoice price of the car. Information parity has changed the game, and buyers now have multiple choices and a means to talk back."

5 Tips to Sharpen Your Pitch for Funding

Chitra Nawbatt | Posted 01.12.2013 | Small Business
Chitra Nawbatt

The nature, extent, scope and tone of the pitch have numerous permutations and combinations depending on the scenario.

Avoid This Mistake And Impress In Your Interview

Heidi Grant Halvorson, Ph.D. | Posted 12.29.2012 | Healthy Living
Heidi Grant Halvorson, Ph.D.

The "presenter's paradox" is a fascinating example of how our instincts about selling -- ourselves, our company, or our products -- can be surprisingly bad.

Odd Jobs At The DNC

Youth Radio -- Youth Media International | Posted 11.03.2012 | Home
Youth Radio -- Youth Media International

By Sayre Quevedo Photo Credit: Brett Myers/Youth Radio Kedrick Barnes and Tre Randleman say they pull in $150-$200 per day selling Obama buttons. On...

Is 2012 The Year To Sell Your Business?

Reuters | Posted 08.28.2012 | Small Business

(Reuters) - Jim Angleton did not plan on selling his small financial services business this year, but when a foreign buyer approached with the right o...

In Sales -- and in Life -- Be a Go-Giver, Not Just a Go-Getter

BJ Gallagher | Posted 06.17.2012 | Business
BJ Gallagher

I'd never heard the term "Go-Giver" before and it intrigued meso I got in touch with Bob Burg, who coined the term in his book, The Go Giver. I found Burg on Twitter and asked if I could interview him to find our more.

Love and Sales: The Thankless Art of Political Persuasion

Robin Koerner | Posted 05.27.2012 | Politics
Robin Koerner

Love -- which is unifying, inclusive and kind -- is ultimately your only way of getting people to come to your side. And criticizing a person (rather than his views) with whom you have any common ground achieves little or nothing -- so why do it?

Top Ten Tips for Selling Your Idea to Executives

Robert F. Brands | Posted 04.04.2012 | Business
Robert F. Brands

Besides possessing creativity and resilience, the best innovators are the ones who can effectively communicate and "sell" their ideas. Innovators often have to get executive approval for support on a new product or venture. No matter how good an idea is, it will not sell itself.

The 10 Keys To Selling Anything

James Altucher | Posted 04.01.2012 | Business
James Altucher

You don't want to be stupid. Only sell something you love to someone you love. Always think "what is the bigger picture here?" In many cases in the bigger picture, the negotiation is not as important as the "sale."

NYC Real Estate Survival: The 7 Worst Places to Live in an Apartment Building

Teri Karush Rogers | Posted 02.15.2012 | New York
Teri Karush Rogers

Admit it: When you hear the real-estate maxim "location, location, location," you think about great neighborhoods and awesome transportation. That's fine -- unless you're looking for an apartment.

For Entrepreneurs' Success, the Right Product is More Important than an M.B.A.

Frank Farwell | Posted 02.11.2012 | Small Business
Frank Farwell

Until you find The Product, nothing else will end up mattering. Without it, any seed money you raise or savings you invest will soon go down the tubes, you'll have a pile of debt you probably won't be able to pay, and you'll need your old job back--if you can get it.

George Clooney: 'Hollywood Could Teach a Lot to Politicians'

Felice Arenas | Posted 12.06.2011 | Entertainment
Felice Arenas

Should Capitol Hill be looking to Hollywood for better scripts? Actor George Clooney thinks that while Democrats have accomplished a great deal for the U.S., they "have done a terrible job so far" of getting this through to Americans.

Damien Hirst's Mythical Creatures Appear At Chatsworth House

The Guardian | Mark Brown, Arts Correspondent | Posted 11.09.2011 | Arts

After sharks, sheep and cows in formaldehyde, Damien Hirst is moving on to mythical creatures, and while they may be unpickled, they are still not qui...

Don't Make Sales Calls -- Make Service Calls

BJ Gallagher | Posted 10.16.2011 | Business
BJ Gallagher

I always said that my work was about service and contribution -- and my mission statement said so, too. But it was only partially true. I did want to help others -- but I often wanted recognition and money even more.

A Sales Pitch Is Like a Job Interview

John Fox | Posted 10.04.2011 | Business
John Fox

If you're a sales executive you know many of your first meetings with prospective customers often feel like a job interview. Similar meeting preparation. Pointed questions. Friendly tension.

Qualified Lead: What's It Mean? (and Why Should Marketers Care?)

John Fox | Posted 08.23.2011 | Business
John Fox

"Just give me a hot lead. Just give me two of the premium leads." All sales leads are not created equal. Who can forget Glengarry Glen Ross and the p...

Sales: An Expanded Contemporary View

Carolyn Ziel | Posted 06.07.2011 | Business
Carolyn Ziel

You've probably noticed that social media has become the new platform for relationship marketing almost overnight. Communities like Twitter, LinkedIn ...