Once a small business CEO recognizes they can easily master the key elements of Google -- and even turn Google into their best salesperson -- they're empowered to do even more.
In an ideal world, your site should be able to weather any algorithm change that Google throws at you. If you aren't sure if your site is vulnerable to these changes, keep reading.
Advertising and Local Search
Local search allows users to designate a geographical locality when they search for Keywords and phrases. The local-sear...