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Sir Martin Sorrell

Why Planned Serendipity Matters, and How 'Unconferencing' Is a Great Place to Start

Hamish Priest | Posted 11.17.2014 | Business
Hamish Priest

I've noticed two things about the ad game. First, we're a business that - on the surface - changes and moves at a fast pace.

(VIDEO) WPP's Sorrell: We Are a Content Company

Andy Plesser | Posted 12.02.2014 | Business
Andy Plesser

Wikipedia may describe WPP as an "advertising and public relations company" - but CEO Sir Martin Sorrell has a much broader definition that that. Com...

(VIDEO) Martin Sorrell: Investment in AppNexus Allows WPP to Compete With Google and Facebook

Andy Plesser | Posted 11.30.2014 | Media
Andy Plesser

With its recent investment and technology exchange with AppNexus, WPP will  have the technology platform to compete against companies like Google's D...

(VIDEO) WPP Ups Investment in AppNexus as "The only alternative to align with Facebook or Google," Martin Sorrell

Andy Plesser | Posted 11.22.2014 | Business
Andy Plesser

WPP, the world's largest adverting holding company is upping its investment in ad tech company AppNexus with a $25 million investment and will use the...

Davos Summarized in 3 P's

Jeremy Balkin | Posted 04.05.2014 | Impact
Jeremy Balkin

As we all return to the four corners of the globe my humble hope is that we reflect on the Privilege, Platform and Perseverance, that being in Davos enabled, and we continue to work towards re-shaping the world.

Sorrell Sets WPP Target Of 45 Percent Digital Revenue

Andy Plesser | Posted 10.13.2013 | Business
Andy Plesser

Over the last few years, we have observed as the big ad agencies have found a growing percentage of their revenue made up by two growth factors - digi...

Davos' Dark Knight Unmasked

Ian Bremmer | Posted 03.25.2013 | Business
Ian Bremmer

2013-01-23-FinalDavosDiariesbanner.jpg David Cameron's much-anticipated speech, in which he called for a referendum on Britain's EU membership by 2017, instantly made the British PM the Dark Knight of Davos. And wouldn't you know it: he is slated as a keynote speaker here later in the week.

Smart TV's: The Emergence of a New Advertising Medium

Andy Plesser | Posted 06.03.2013 | Technology
Andy Plesser

At CES this year, with WPP's chief Sir Martin Sorrell flying in from London and Publicis' chairman Maurice Levy in from Paris, along with hundreds...

Sir Martin Sorrell: 'Our Game Is Over'

Andrew Keen | Posted 11.19.2011 | Business
Andrew Keen

2011-09-19-Screenshot20110919at11.51.20AM.jpg

Sir Martin Sorrell's 10 Priorities for Media, Agencies, Advertisers

Jack Myers | Posted 05.25.2011 | Media
Jack Myers

The shift to mobility is the media and advertising industry's most disruptive influence. But WPP Chairman Sir Martin Sorrell has outlined ten other issues that are having the greatest impact on business.

10 Ultra-Expensive CEO Divorces (PHOTOS)

Posted 05.25.2011 | Business

The world's best CEOs are accustomed to expensive lifestyles, jaunts in private planes and perks galore. But there may be no better evidence of the la...

Sun Valley Media Conference Photos: Mogulmania Day 1! (SLIDESHOW)

Huffington Post | Posted 05.25.2011 | Media

The annual Allen & Company summer media conference kicked off in Sun Valley, Idaho Tuesday night and by Wednesday morning the attendees were decked ou...