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Situation Interactive

Dreaming up Broadway's Next Big Idea: TedxBroadway Returns

James Sims | Posted 03.30.2013 | Arts
Read More: Steve Jobs, Damian Bazadona, TED Talks, Tedxbroadway, Arts, Jim McCarthy, Ken Davenport, Broadway, New York City, Star Trek, Situation Interactive, Apple, Business News, Iphone, George Takei, National Endowment for the Arts, Goldstar, Video, Arts News
James Sims

The arts are in desperate need of technological convergence. And TedxBroadway is hoping to give theatrical entertainment a push towards progress.

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Finding Broadway's Voice on Social Media

James Sims | Posted 02.08.2013 | Arts
Read More: Mediabistro, Twitter, Broadway, Ric Dragon, Situation Interactive, Facebook, Edgerank, Social Media Marketing, Social Media, Allfacebook Marketing Conference, Mark Cuban, Glengarry Glen Ross, Social Media Strategy, David Mamet, Brand Voice, Slidepollajax, Damian Bazadona, Cnet, Arts News
James Sims

For Broadway, it isn't so much about a specific voice -- let's call it the Marketing Mamet Effect -- rather it's a tone that drives social strategy.

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