By Steve Tobak, visit Inc. Samples are helpful. Demos are often effective. But what is the primary tool used to convince potential customers to...

Everyone is blogging these days, but if you want your blog to stand out there are a few things that you need to understand in addition to your keywords and SEO.

Today's small business owners are faced with a seemingly endless parade of online marketing vendors. So how do you separate hype from reality and choose the right marketing platform?

So how can a small business owner, book author, entrepreneur or expert make the most of this new marketing tool? Here are ten ways you can use Pinterest to promote with pictures -- all in a non-hype, customer-friendly, low-key, value-added way.

Smart businesses are already advertising on smartphones, here's how not to get left behind.

Every business should assemble an Ambassador Toolkit. It'll help you better leverage your satisfied customers and turn them into a walking and talking word-of-mouth army.