The elevator pitch can be the most important, not to mention the most nerve racking, most rewarding, and possibly most devastating presentation of an entrepreneur's life.
If you think sound bites are just for movie stars, politicians and the pundits on TV, think again. In today's get-to-the-point-centric world, your small business spin has power.
A perfect round number is 10 slides, with the right content, that can be covered in 10 minutes. Even if you have an hour booked, the advice is the same. If you can't get the message across in 10 minutes, more time and more charts won't help.