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Small Business

What One Direction Taught Me About Business

Elizabeth McKenzie | Posted 09.17.2014 | Small Business
Elizabeth McKenzie

With the Where We Are Tour in full swing, it's time to admit it: I'm a self-proclaimed newbie Directioner. Yep, for real. While I'm not *that* obsessed to attribute my business growth to these lads, there's a thing or two that One Direction has taught me about being in business.

How Etsy Changed the Rules & What It Means for Indie Designers

Shannon Whitehead | Posted 09.18.2014 | Small Business
Shannon Whitehead

My eyes scanned over page after page of items I would have expected to find in the kiosks of Daytona Beach, not on a website for handmade goods. I sat at my computer with my jaw on the keyboard, wondering what had just happened.

3 Things the Beatles Can Teach You About Content Marketing

Sajeel Qureshi | Posted 09.17.2014 | Small Business
Sajeel Qureshi

The Beatles are often credited as the greatest rock band of all time. Their following is huge now, but if you look at their beginnings you'll discover something else about the Beatles. They are great content marketers.

How the Law Is Changing Online Reviews

Deborah Sweeney | Posted 09.16.2014 | Business
Deborah Sweeney

Local businesses have a love/hate relationship with Yelp. On one hand, having an active Yelp page with great reviews can be a real boon. But just a few irate customers can sink a company's reputation on the site.

Heard Though a Megaphone, Seen Through a Microscope

Alex and Cadey Charfen | Posted 09.16.2014 | Small Business
Alex and Cadey Charfen

If you are in a leadership position, especially if you are a CEO or other C-level executive, you should recognize that the position wields a tremendous amount of power and influence.

Is Adversity Foe or Friend? -- Answer the 3 Questions of the Entrepreneurial Challenge

Steven Crandell | Posted 09.15.2014 | Business
Steven Crandell

It's not just entrepreneurs that can turn adversity into opportunity. All people face startup-like challenges. And we all benefit from learning and perseverance. I believe much hinges on how we exercise our free will to create a personal resiliency.

5 Must-Have IT Skills For The Future of Work

Vala Afshar | Posted 09.15.2014 | Technology
Vala Afshar

The fact that data has the power to change our business and personal lives has put data science and analytics at the center of how marketing is done. Every digital click, swipe, "like", buy, comment and search produces a unique virtual identity.

How to Market Your Business Without Hating Every Minute

Britt Bolnick | Posted 09.12.2014 | Business
Britt Bolnick

Here's the funny thing about being in business for yourself -- if you're not comfortable with visibility it can be really hard to put yourself and your business out there in a way that attracts new clients.

How to Fund Your Business with 401K

Yun-Fang Juan | Posted 09.12.2014 | Small Business
Yun-Fang Juan

Raising startup capital is a daunting task. Most entrepreneurs have to use their personal resources to fund their new businesses. In addition to tapp...

Striking Gold in Princeton: 5 Tips for Any Aspiring Collector

Steve Mariotti | Posted 09.12.2014 | Business
Steve Mariotti

I stumbled upon a hidden treasure recently, right in my backyard of Princeton, New Jersey. The Gilded Lion is a wonderful antique store, located at 24 Chambers Street, where it has stood since 1989.

Why HR, PR, and IT Are Worthy Startup Investments

Julia Neumer | Posted 09.12.2014 | Small Business
Julia Neumer

Money is tight, especially as you continue to build your startup. We know as well as the next entrepreneur that the bottom line is always top of mind. However, there are a few particular areas in which you should focus on early to secure future success.

What Your First Step In Digital Marketing Should Be

Sajeel Qureshi | Posted 09.11.2014 | Small Business
Sajeel Qureshi

Think your business is 'too complicated' for an app or there isn't 'an app for that' yet? Go get a sobriety test.

The Gaming App That Does Social Good: An Interview With Puzzable Co-founder

Carol J. Carter | Posted 09.11.2014 | Small Business
Carol J. Carter

Here are some questions he answered for me which I hope will inspire you to launch your own business or reinvent a business or organization that already exists.

After An Awful Marriage, This Woman Got The Sweetest Revenge (Literally)

The Huffington Post | James Cave | Posted 09.09.2014 | Divorce

“My ex used to tell me I couldn’t cook for anything," Kathy Masunaga says, while sitting at a table in Sweet Revenge, her successful pie shop in H...

The Most Important Success Factor in Your Business

Alex and Cadey Charfen | Posted 09.09.2014 | Business
Alex and Cadey Charfen

There are No Great Companies, Without Great People Last year, Alex was invited to be a speaker at a global entrepreneurial conference in Greece. Th...

The Startup Education Gap

Lee Schneider | Posted 09.10.2014 | Small Business
Lee Schneider

Startups need to understand and deploy their culture first, because that's how their customers will understand them best. There's a good reason for this: products are easily commodified. They can copied and sold at a lower price.

10 Steps to Help Improve Your Local SEO

Jonathan Long | Posted 09.11.2014 | Small Business
Jonathan Long

There are several online marketing options available today that your local businesses can utilize to improve your website traffic, leads, and sales. In the past there was print advertising, TV, and radio. Now, with so many different online-based options available it has left many small business owners confused.

When Spirituality and Entrepreneurship Overlap

Deborah J. Levine | Posted 09.08.2014 | Small Business
Deborah J. Levine

There are two basic motivations of the entrepreneur. The first is the money-making side of the business, the bottom line. The second motivation is sel...

Miami: The Land of Gimme

Suzan McDowell | Posted 09.08.2014 | Miami
Suzan McDowell

A few years ago, walking into a club I had been invited to by the promoter, I found him snapping this huge rubber band on his right hand. I asked him ...

What Do Small Businesses Want from Their Government? (Part 1 of 3)

Lukas McGowan | Posted 09.08.2014 | Small Business
Lukas McGowan

When you speak with entrepreneurs, they're liable to tell you either that it's too difficult to find and connect with customers, or that their interactions with government - at all levels - too often leave them feeling frustrated and confused.

Test Any Business Idea for Less Than $400

Sajeel Qureshi | Posted 09.08.2014 | Small Business
Sajeel Qureshi

You've got a great idea for a new store, app or restaurant. Should you quit your job and invest before doing basic marketing research? It's amazing how many businesses are started on a hunch or feeling. Instead, budget $400 in some general digital marketing tactics to test the waters out by doing the following.

Minimum Wage, Pandering Politicians, and Crony Capitalism

Kevin Price | Posted 09.05.2014 | Business
Kevin Price

Fundamentally, most policy makers have failed to realize that those who are impacted by laws, respond to the laws accordingly.

The Fight for Miami's Libraries

Christian Zabriskie | Posted 09.08.2014 | Miami
Christian Zabriskie

In many ways it is a microcosm of the larger fight for libraries across the Unites States. It will hopefully be seen as a turning point when our citizens demand more from their elected leaders and the social fabric can be rewoven.

3 Steps for Dealing With Drama Kings and Queens at the Office

Mike Harden | Posted 09.05.2014 | Small Business
Mike Harden

These people do more than drain the collective energy of their teams and organizations; they draw on their resources as well, costing billions in lost productivity.

The Top 5 Questions to Ask When Leasing Office Space

Frank Chalupa | Posted 09.11.2014 | Small Business
Frank Chalupa

Whether you're moving from a shared office, home office or local coffee shop, finding the ideal space for your growing business can be a daunting task, even if you've been through the office search process before.