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Small Business

5 Social Media Listening Tools That Every Business Should Be Using

Simon Tam | Posted 07.13.2014 | Business
Simon Tam

Have you noticed that it's easier to keep your house clean if you work on it a little each day rather than waiting until it gets really bad and needs an overhaul? It's the same with social media and any kind of listening tool.

Do You See Faces in Everyday Objects?

Harley Finkelstein | Posted 07.13.2014 | Small Business
Harley Finkelstein

By Alex Regenstreich, Iseefacestoo "The real voyage of discovery consists not in seeking new landscapes, but in having new eyes." - Marcel Proust ...

Will You Support Your Favorite Small Business?

Katie Vlietstra | Posted 07.13.2014 | Small Business
Katie Vlietstra

The bottom-line: America's small business community continues to play on an unfair and unequal field when contrasted with their corporate counterparts.

The Nexus of Economy and Environment -- In North Carolina and Beyond

Bob Keefe | Posted 07.13.2014 | Business
Bob Keefe

Go anywhere in America as I have and you'll find smart business people just like those in North Carolina. What they have in common is the courage to bet on a big idea and a conviction that they don't have to sacrifice our air, water and land and our children's future in pursuit of profits today.

Raise Your Hand If You Hate Twitter

Julie Niehoff | Posted 07.12.2014 | Small Business
Julie Niehoff

From that moment, Twitter was part of the problem. I had an account because I had a teenager. Isn't that how we all ended up on Facebook (eventually chasing them off)? But I had no intention of tweeting or retweeting. Ever.

Is Twitter the Social Media Site for the Future?

Kim Garst | Posted 07.12.2014 | Business
Kim Garst

So here is a better question. Which ONE social media site would you be on if you could only be on ONE site? For me the answer is still Facebook, but I am pretty darned close to changing that vote to Twitter.

Are You Ready for Some 'Athleisure' Wear?

Sandy Abrams | Posted 07.11.2014 | Small Business
Sandy Abrams

It's time for men to join in with an "athleisure" brand of pants that may do for sweatpants what Lululemon has done for the legging.

The Power of Purpose in Life and Business

Lydia Davey | Posted 07.11.2014 | Small Business
Lydia Davey

Have you defined a direction for your life and business? Do you have your core values hammered out? Or do you feel yourself treading water - checking off accomplishments without making headway you actually feel good about?

Duct Tape Selling for Small Business

Carol Roth | Posted 07.12.2014 | Small Business
Carol Roth

Sales can be the bane of a small business owner's existence. Limited budgets and limited time sometimes put a constraint on profits. So how can you sell more effectively?

4 Steps To Go From Idea To Enterprise

Jose Vasquez | Posted 07.12.2014 | Small Business
Jose Vasquez

Even if you're in the earliest stages of idea development, the core of your startup could be as little as four steps away.

The Organized Entrepreneur: How to Actually Complete Your Life Size Project

Jordana Jaffe | Posted 07.12.2014 | Small Business
Jordana Jaffe

Yes, I'm talking about your dream. Yes, that dream. Your big, larger-than-life size project that you know you're meant to be doing. The only problem is that it's not getting done. At all. Which actually makes total sense. Let me explain.

Interviewing Do's and Disasters

Jack Garson | Posted 07.12.2014 | Business
Jack Garson

One of the first critical steps in building your business is hiring employees. Yet interviewing job candidates is often ineffective and, worse, presents abundant potential for costly mistakes and missed opportunities. Interviewing itself is far from foolproof.

Your Custom Graphic Design Cheat Sheet

Kelley Sanabria | Posted 07.12.2014 | Business
Kelley Sanabria

Do you ever make anything graphic for your business? If you're like most entrepreneurs, you'll end up doing your own graphics at some point, whether you want to or not!

Are You An Entrepreneur Or Small Business Owner? We Want You To Show Us Your World

Posted 05.23.2014 | Small Business

Small businesses may not make headlines as often as their big corporate counterparts, but their stories are the ones that truly encapsulate the Americ...

5 Steps to Becoming a Recognized Thought Leader

Loolwa Khazzoom | Posted 07.09.2014 | Business
Loolwa Khazzoom

To position yourself a recognized thought leader, you need not only to be an expert in your field but also to proactively establish yourself as one.

The 5 Main Reasons Why Shoppers Leave Your Website Without Buying

Ian Mills | Posted 07.09.2014 | Small Business
Ian Mills

You've sorted your online marketing and you're getting traffic. But you're losing sales. Why? I've compiled a list of the five main reason shoppers leave websites without buying, as well as what you can do about it.

4 Things a Trip to the Chiropractor Taught Me About Business

Brian Horn | Posted 07.08.2014 | Small Business
Brian Horn

As an entrepreneur, I spend lots of time learning how to increase my consulting revenue and attract new customers. So, my mind is always open to tips ...

Advice for College Graduates: Treat Your Career Like a Startup

Panos Panay | Posted 07.08.2014 | Business
Panos Panay

Here's to the new graduating class. Here's to them changing our world.

Marrying the Right and Left Brain in Business: Mastering the Creative While Executing Flawlessly

Gabrey Means | Posted 07.08.2014 | Business
Gabrey Means

As marketing directors on the brand side, we were frustrated that we could never find an agency embracing both qualities and offering the whole package so we decided to start our own.

How to Use Google Shopping to Grow Your Business

Harley Finkelstein | Posted 07.08.2014 | Small Business
Harley Finkelstein

All businesses know the power of Google - its search engine results can bring you customers that are actively searching for what you're selling. But...

25,000+ Moms-to-Be and One Woman On a Mission

Cari E. Guittard | Posted 07.08.2014 | Small Business
Cari E. Guittard

In honor of Mother's Day, I thought it would be fitting to interview Sarah for this series to learn more about her experiences guiding 25,000+ moms-to-be on their journey to becoming mothers.

The Art of Y: Space for a Natural Energy Drink?

Alex Schattner | Posted 07.07.2014 | Business
Alex Schattner

It was a beautiful morning in Long Island City when I visited the headquarters of Frava, a natural energy juice.

Entrepreneurs Say Strong Clean Energy Standards Make Good Business Sense

John Arensmeyer | Posted 07.07.2014 | Small Business
John Arensmeyer

It's time lawmakers vote on the Shaheen-Portman legislation. Small business owners are doing their part to boost the economy. Political leaders need to follow suit.

3 Money Questions Your Husband Asks About Your Business (and How to Answer Them Without Starting a Fight)

Kim Pisolkar | Posted 07.07.2014 | Small Business
Kim Pisolkar

Money is the root of so many problems in "normal" marriages, but when you're a married entrepreneur things become exponentially more complicated.

5 AdWords Tips to Improve Your Pay-Per-Click Advertising

Jonathan Long | Posted 07.06.2014 | Small Business
Jonathan Long

Many business owners give AdWords pay-per-click marketing a try and quickly throw their hands up in defeat as they deplete their budget quickly and ha...