Texting turned 20 on Monday. That's right: SMS (Short Messaging Service), which we still use to relay our OMGs and LOLs, is older than Justin Bieber.
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As the mHealth hype grows the focus upon what ideas will lead to actual solutions cannot be lost. Ambition will lead to innovations, but poorly constructed ideas will lead to miserable failures.
I love this cause-marketing promotion from a UK housing charity that brings together eight Edinburgh thrift shops with the leading location-based service, Foursquare.
I love two things: cause marketing -- a partnership between a non-profit and for-profit for mutual profit -- and iced tea. So it's no surprise that I'm boiling over for Tēvolution, a new brand of iced tea from Purpose Beverages, Inc.
The more I learn about text and the more I sober up to the reality of adoption rates on things like smartphone apps, location-based services, QR codes and other mobile gadgetry, the more I appreciate the simple text message.
The local emergency manager now has the power of a never ending flow of information at their fingertips that can be quickly siphoned and divided into necessary parts.
We are the first of our kind. We are interconnected collaborative creatures, and we like to share. We link and like, comment, post and poke. We Yelp when we're hungry, Skype when we're lonely and G-chat throughout the day.
In at least ten states this election cycle, organizations supporting Republican campaigns used illegal text message spam to bring mobile communications into the gutter and reduce Democratic turnout.
Nimble-fingered Melissa Thompson, from Salford, Greater Manchester, made swift work of the challenge in hand.
She texted "the razor-toothed piranhas ...
This Saturday, Colombia will start a new chapter in their history as they peacefully transition from the outgoing Uribe Administration to the new Santos Administration. With a new president they will be addressing new issues.
The U.S. government is helping dissident groups across the globe get access to new types of communications technologies. The plain folk are speaking, and the U.S. government is listening.
Growing up in Ohio as a young teen, I would take my savings account passbook to the bank and deposit my earnings from snow shoveling or grass mowing.
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I am intrigued with the idea of our nation as a whole taking the no-phone pledge. I agree with Oprah that we are facing a serious crisis. In the hands of a driver, a cell phone is a dangerous tool.
The impact of social networks and new media on fundraising for emergency relief efforts in the aftermath of the Haiti earthquake is a truly inspiring sign that philanthropy has entered the 21st century.
The 2010 Census could perhaps not come at a more inopportune time: a moment in history when many in the country distrust the government, and at a time when privacy is becoming a heightened hot topic.
Mobile marketing offers an interactive experience for consumers and allows them to interact with a brand or advertiser at their convenience, with urgency and spontaneity.