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Social Media Tools

Why LinkedIn Is the Most Powerful Marketing Tool of the 21st Century

Anfernee Chansamooth | Posted 08.26.2014 | Business
Anfernee Chansamooth

LinkedIn is the most powerful marketing tool of the 21st century and there are three main reasons why -- media, partnerships and clients. Before we get into the specifics let me share some background with you.

Top 5 Tips for Growing Your Social Media Following

Matthew Collis | Posted 08.24.2014 | Business
Matthew Collis

If you're looking for some practical and effective tips on how to develop a following on social media, you've come to the right place. Here are my top five ideas for building an engaged audience and getting results from social media.

Top 5 Social Media Tools Every Marketer Needs to Know About

Matthew Collis | Posted 05.28.2014 | Business
Matthew Collis

In this article, I'll outline five of my top social media tools to help you manage your social channels and practice effective social media marketing and community management.

Business Is Starting to Understand the Power of Social Multi-Media

Daniel Burrus | Posted 11.24.2012 | Business
Daniel Burrus

The pace of technological change is accelerating rapidly. In the case of social media, it is rapidly becoming social multi-media, meaning we have the addition of photos, graphics, animation, music, video, and more. Why is this happening?

Become Social in Social Media With Jugnoo

Jure Klepic | Posted 07.24.2012 | Business
Jure Klepic

Many businesses today can benefit from using social media influencers to help inform and motivate others about their product or service. The major pro...

It's Time to Stop Focusing on New Technologies

Jure Klepic | Posted 09.09.2012 | Business
Jure Klepic

Social media is revealing a new world of the "relational self." We're moving away from seeing ourselves as unique individuals and are beginning to define ourselves by relating to others.

The Best Social Media Management Tools for 2012

Layla Revis | Posted 09.05.2012 | Technology
Layla Revis

it appears that now every start-up has jumped on the social media bandwagon promising to simplify your company's Facebook, Twitter, Flickr, YouTube, or Google+ accounts. It's enough to drive any digital advertising exec bonkers.

Walking Down The Aisle Via iPad?

AP | LEANNE ITALIE | Posted 12.04.2011 | Weddings

NEW YORK — As her grandfather sat pleasantly perplexed at her wedding, Lauren Barnes reached into the recesses of her strapless white gown, whip...

12 Social Media Tools for Publicity

Fauzia Burke | Posted 08.14.2011 | Business
Fauzia Burke

Having a social media platform for communicating is extremely important for the success of your publicity campaigns. The tools presented in this list can make communicating your messages on target and easy to manage.

Dean Sree Sreenivasan on Using Social Media For Better Journalism

Alexander Howard | Posted 05.25.2011 | Technology
Alexander Howard

"I used to say "justify every pixel," said Sree Sreenivasan, a dean of student affairs and professor at the Columbia Journalism School. "Now I say earn every reader."

Five Suicidal Print Media Assumptions

Mike Doyle | Posted 05.25.2011 | Chicago
Mike Doyle

Some journalists believe beyond reason that by hiding atop a lofty tower or inside a narrow niche, they can still manage to monetize the old, ink-and-paper industry.