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Social Scoring

Influence Marketing vs. Sales Strategy

Sam Fiorella | Posted 03.19.2013 | Business
Sam Fiorella

Consumers, bloggers, and social celebrities with high social influence scores can amplify a brand's message and even a recommend a product they love or are paid to promote, but how targeted is their audience? Are they even in the buying cycle?

Andrew Grill on Kred Story

Ann Tran | Posted 10.22.2012 | Technology
Ann Tran

Kred represents the cutting-edge in social media scoring, curation and networking. As our interview with its CEO, Andrew Grill, reveals, his social vision is as boundless and detailed as the platform he has helped to implement.