The Economics of Book Publishing

The Fakebook

Aaron Greenspan | Posted 06.11.2008 | Media


Aaron Greenspan

It seems like Ben Mezrich has perfect idea for a book. There's only one problem: so far, the book is being billed as a memoir, and I don't recall seeing him at Harvard in 2003, because he wasn't there.

Have Book, Will Travel

Lissa Warren | Posted 09.23.2007 | Media


Lissa Warren

What can publishers do to get the most out of their author tours? They need to look closely at how they structure them.


 

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