Surfing the WWC (The Worldwide Wine Club)
Tony Greenberg
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Posted 05.25.2011
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New-York-Times-Wine-Club,
Tony Grenberg,
Williams Sonoma,
New York TImes Wine Club,
Trust Your Tongue,
Zagat,
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Doug Frost,
Worldwide Wine Club,
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What's wrong with wine clubs? Nothing, if you want to buy your wine based on a generic branding exercise designed to move a lot of random juice to a moneyed class of not-very-discriminating consumers.
