Te idea of how people choose the books they read, and what role word of mouth (in whatever form) plays in that has been on my mind. And that got me thinking: what does word of mouth mean, really? And, more importantly, how does it work?
Read Whole Story
By Terri Giuliano Long for IndieReader.com
For years, self-publishing was widely considered an embarrassing fallback option. Occasionally a John Gr...
Every time I plan a vacation, I turn to TripAdvisor for advice, and you know what? It's a baaaaad idea. That site totally messes with my head.
By Keri English for indiereader.com
It’s summer time and the weather is hot. And so, evidently, is this season’s current reading list. “Momm...
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