Tv Advertisements

Let's Face It -- We're Brandwashed.

Sarah O'Leary | Posted 08.14.2009 | Media


Sarah O'Leary

Consumers are the most important consideration in a marketing cycle, and they don't spend hours wondering if their yogurt is "perky yet confident," and "not afraid to share its opinion."

Dem Congressman Wants To Ban Viagra Ads Before 10pm

CNN Political Ticker | Charles Riley | Posted 06.06.2009 | Media


Former presidential candidate Robert Dole made headlines as a pitchman for Viagra, and now a decade later a Virginia congressman wants to limit the ti...

Cable Companies Target Commercials To Audience

New York Times | Stephanie Clifford | Posted 04.03.2009 | Media


The advertiser's dream of sending a particular commercial to a specific consumer is one step closer to reality as Cablevision Systems plans to announ...

Ad Sales Down For TV Sports

Hollywood Reporter | Anthony Crupi | Posted 12.19.2008 | Media


Once thought to be the sole recession-proof property on television, big-ticket sports are showing signs of vulnerability in the fourth quarter, with a...